Rental Operations

There are many rental operations factors that go into running a car rental company effectively and efficiently. This channel covers all rental operations including vehicle cleaning and maintenance, marketing, training, franchising, front line performance, operator profiles and car sharing.


February Rates Continue Lower Price Trend

According to Rate-Highway and The Tennant Group’s 50-City Survey, the average overall rates in February were down $2.69 from a year ago. The Northeast continues to have the strongest rates at $60.62.

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VRCG Inc. Appoints New Director of Remarketing

Craig Goodman has been named as director of remarketing at VRCG Inc., a fleet sale and rental consulting company based in Michigan. He brings over 20 years of experience in extensive purchasing, remarketing, fleet management and rental operations.

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ACE Rent A Car Adds 54 Locations to Affiliate Network

ACE Rent A Car has announced the addition of 54 affiliated locations, including 42 airport markets. Currently, the affiliate network has 285 locations in 28 countries.

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Enterprise Launches Campaigns to Highlight Pickup Service

Enterprise Rent-A-Car is rolling out two new marketing initiatives that feature its “We’ll Pick You Up” service.

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Bill Could Increase Honolulu Carsharing Programs

Honolulu’s Bill 10 promotes establishing a pilot program to provide support and regulation to carsharing organizations, including dedicated parking spots for use by carsharing organizations.

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Pennsylvania Airport Considers Doubling Rental Car Fee

The Lehigh-Northampton Airport Authority is thinking about doubling the fee it collects on rental cars at Pennsylvania’s Lehigh Valley International Airport.

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Avis Budget Acquires Maggiore Group in $170M Deal

Avis Budget Group Inc. has agreed to purchase the Maggiore Group, one of Italy's largest independent car rental companies, for approximately $170 million. The Maggiore Group operates more than 140 locations throughout Italy.

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Hertz Reports $1.5B in Rental Revenue for Fourth Quarter

In addition to releasing its rental revenue for fourth quarter 2014, Hertz Global Holdings Inc. also announced 21% of its new fleet was delivered and review and investigation of its financial records are ongoing.

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Sixt Opens Location at Dallas Airport

Sixt SE and Sixt rent a car USA LLC have opened a new car rental branch inside Dallas/Fort Worth International Airport’s Rental Car Center. This is Sixt’s second location in Texas.

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Enterprise Rent-A-Car Expands into Denmark

Continuing its expansion into Europe, Enterprise Rent-A-Car has launched in Denmark through a joint venture between two Danish businesses: Nordania Leasing and Semler Group.

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Auto Focus Blog: A blog covering fleets, auto rental and the business of cars

What Makes a Good Dealership Rental Manager?

Car dealerships thinking about starting a rental program should consider these seven points before making their first key decision, hiring a rental manager.

5 Work Truck Trends (and One Game-Changing Innovation)

These trend lines were gathered from the Work Truck Show, one of the year’s key mileposts to take stock of the industry.

Gaining Insight beyond the Quarterly Headlines

Digging deeper into the most recent public statements by Avis Budget Group and Hertz reveal direction on the market, including growing the deep-discount segment, ancillary sales drivers, Hertz’s ship-righting and Zipcar’s first franchise (you heard correctly).

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