The Hertz Corp. has started using a waterless, non-toxic "green clean" car washing process at more than 220 of its neighborhood U.S. locations.
According to Hertz, it plans to expand waterless car washing to all neighborhood locations in the U.S. and Europe in 2014 — making waterless car washing available to nearly 3,700 locations, which could save more than 130 million gallons of car-wash water annually.
"Managing one of the largest car rental fleets in the world requires a significant amount of car washing," said Mark P. Frissora, Hertz chairman and chief executive officer. "Moving to a waterless car wash system is another innovative way Hertz is addressing both its sustainability and business needs. ..."
Hertz worked with Green Team Partners LLC to develop a non-toxic, biodegradable and hyper-concentrated waterless car wash formula and dispenser, which reduced the product volume by 79% and resulted in a 77% reduction in shipping and transport costs over non-concentrated solutions, says Hertz.
"We were very excited to bring our processes and products to Hertz and even more thrilled when Hertz adopted our waterless detailer program for its fleet," said Max Krumer, president of Green Team Partners. "To see a large organization put such great emphasis on going green and investing in sustainability efforts is amazing, and we're glad to be part of Hertz's efforts."
In approximately eight minutes, a car can be washed with 6 to 8 ounces of this environmentally friendly, fully biodegradable solution. After the solution is sprayed onto the car, the specially formulated molecules lift dirt particles from the car's paint.