Rental Fleet Sales Decline 4.2% in 2026 Through July
Rental car sales fell 18% from a year earlier, while truck and SUV volume edged higher as rental operators took a more restrained approach to fleet purchasing.
Editor's Picks
Whitepapers
All Whitepapers
Sponsored
Auto Rental News - Top Articles of 2018
Auto Rental News covers a variety of topics throughout the year, from national trends and news to legislation and opinion. Download our ebook, Top Articles of 2018, to revisit our most popular content of the year.
Webinars
All WebinarsThe New Age of Driver Verification: How to Design a Program That Reduces Risks and Protects Profit Margins
Mar 10, 2026 | 11:00 AM PDT
The New Age of Driver Verification: How to Design a Program That Reduces Risks and Protects Profit Margins
Mar 10, 2026 | 11:00 AM PDT
Rental Operations
All Rental Operations
News
Car Rental Rates Forecast to Rise 3.6% in 2026 Before Easing in 2027
Car rental rates are projected to rise less than airfares and hotel rates in 2026, then become the only major travel category forecast to decline in 2027, according to projections from GBTA and ALTOUR.
Rental Software
All Rental Software
Articles
A Leveling Force: AI Morphs Into A Rental Car Profit-Seeker
Revenue managers can’t match the emerging AI tools gobbling lots of data that could counter the competitive race to the rate bottom.
