Auto Rental News
MenuMENU
SearchSEARCH

Europcar Generates $617M in Q1 Revenue

Europcar delivered a solid performance in terms of fleet financial utilization thanks to an increase in utilization in its cars business unit.

May 21, 2019
Europcar Generates $617M in Q1 Revenue

On the operational side, the Group improved its performance with significant progress on two of its key operating metrics: fleet utilization and fleet cost per unit.

Photo courtesy of Europcar Mobility Group.

2 min to read


In Q1 2019, Europcar Mobility Group generated revenue of 553 million euros ($617 million) with a slight decline of 0.6% compared to last year, which resulted from two main factors: a smooth start to the year and Easter, which was in April this year.

The Group experienced a progressive recovery with April underlying this trend with a revenue growth of 5.1%, versus April last year. On the operational side, the Group improved its performance with significant progress on two of its key operating metrics: fleet utilization and fleet cost per unit.

Ad Loading...

Europcar delivered a solid performance in terms of fleet financial utilization thanks to an increase in utilization in its cars business unit. At the Group level, fleet utilization rate reached 73.5% in Q1, up 40 basis points versus Q1 2018.

The Group reduced its fleet cost per unit per month by 3% in Q1 2019 versus Q1 2018 from 242 euros ($272) to 235 euros ($262) in thanks to a significant improvement in fleet operating costs. 

On the digital side and New Mobility, the Group carries on its significant investments in technologies and talents to develop transformational programs such as Click & Go, which will be released during Q2, and connected cars which will contribute to improve the customer journey and our costs savings programs.

Digital initiatives are accelerating the reach and quality of delivery of our digital distribution platforms, as reflected in our good digital performance: 5% growth in e-commerce revenue at Group level, with Ubeeqo delivering a 63% increase, reflecting its increasing activity in the 11 cities where the car-sharing brand operates.

More Rental Operations

Photos of Martin Romjue and Denis Gjoni on opposite sides of large headline for the video.
Rental Operationsby Martin RomjueJune 17, 2026

Stop Losing Money On Rental Tolls

Regardless of your rental fleet size and structure, fleet managers, executives, and owners can gain valuable insights into an often-overlooked area of fleet operations.

Read More →
Richard Lowden gesturing on stage in front of a red curtain at the Gaylord Texan Resort near Dallas.
Rental Operationsby Martin RomjueJune 12, 2026

Rethink The Future To Avert A Race To The Bottom

Rental car operators heard a sobering industry message and a stern challenge at the close of the International Car Rental Show.

Read More →
John Possumato holding microphone while asking a question during a live conference session at the ICRS Show.

DriveItAway, Free2move Plan Shared Fleet Program for Independent Rental Fleet Operators

Vehicles would be placed with participating rental operations to support car renter demand and provide additional fleet capacity.

Read More →
Ad Loading...
Close-up of a Jeep Wrangler front grille and headlight with text noting Stellantis’ recall of 1.3 million Jeep vehicles worldwide over a potential fire risk tied to power steering wiring.
Fleet Acquisitionby StaffJune 10, 2026

Stellantis Recalls 1.3 Million Jeep Vehicles Worldwide Over Fire Risk

Stellantis is recalling more than 1.3 million Jeep Wrangler and Gladiator models worldwide over a fire risk linked to power steering pump wiring.

Read More →
Franchisee standing with yellow U-Save branded sign in front of the rental car outlet.

Green Motion And U-Save Open Rental Operations In Guatemala

The brands will open their first rental car outlets in the country at La Aurora International Airport in Guatemala City.

Read More →
An airplane parked at a gate next to large headline and bullet points about study highlights.

U.S. Business Travel Drives $623 Billion+ in Economic Impact as Spending Reaches $538 Billion

The data also underscores the industry’s strong multiplier effect across the U.S. economy, revealing that each dollar invested in business travel in 2024 generated $1.16 in GDP.

Read More →
Ad Loading...
Green and black bar graphs show May 2025 v. 2026 fleet vehicle sales into commercial, rental, and government fleet sectors.
Fleet Acquisitionby Martin RomjueJune 3, 2026

Rental Fleet Sales Skating Just Above 2025 Levels

The U.S. economy's continued growth and positive business investment are creating a favorable environment for fleet vehicle demand.

Read More →
Interviewer Martin Romjue and guest Ryan Kerzner on both sides of a title page with large lettering.
Rental Operationsby Martin RomjueJune 3, 2026

Grow Your Rental Business Beyond Cars

Rental fleet operations are facing numerous evolving challenges and opportunities from AI technology to rate and revenue management, to customer service and business growth.

Read More →
An AI-imaging tunnel instantly scans a car for damages at Wenn's location in Lithuania.
Rental OperationsJune 2, 2026

Using AI to Create Clarity, Not Conflict, in Rental Car Damage

Rental companies still need people, policy, judgment, and thoughtful implementation, with operators remaining in control of the customer experience.

Read More →
Ad Loading...
Close up of a high-tech vehicle console with a remote key.
Rental OperationsJune 1, 2026

Get Ready To Roll: No Stopping Self-Driving Rental Cars

The autonomous mobility technology revolution will move at its own pace, but sooner rather than later.

Read More →
Ad Loading...