TULSA, Okla. -- Thrifty Car Rental today launched its "Ultimate Road Trip" promotion, in which online customers vie for prizes and a dream vacation.

Customers who visit thrifty.com through Dec. 16 can enter the contest. At stake are 14 weekly prize packages consisting of one week rental of a full-size vehicle or larger, a TV/VCR or TV/DVD mobile unit; a video camera; $700 in cash, and an "Ultimate Road Trip" travel package.

The grand prize winner, chosen randomly from all entries, will receive the Ultimate Road Trip: $25,000 to fund the trip or purchase a PT Cruiser, plus $12,000 in cash for out-of-pocket expenses. No purchase is necessary to participate.

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