The OpenTravel Alliance (OTA), the travel industry's leading distribution specification development organization, will host its annual Advisory Forum in Montreal, Quebec on April 17-18, 2007. The event promises to be the most productive two days of the year for planning, developing, and implementing e-commerce for travel industry distribution professionals from every vertical – air, car, cruise, hotel, rail, leisure and destinations.
"Why pick the OpenTravel Advisory Forum over the myriad other travel distribution events out there?" asked John Turato, chair of OpenTravel and Vice President, Technology, for the Avis Budget Group. "To become a more valuable employee, to make a few industry friends, to have a good time and learn something in the process."Who Should Attend, and Why?
E-commerce and distribution business executives
Agenda Highlights The agenda will cover e-commerce and distribution topics ranging from real-life (not wishware) examples of mobile device distribution to using OpenTravel messages in a service-oriented architecture (SOA) environment to the always-popular OpenTravel workgroup presentations and interactive round-tables.