A press release from Advantage Rent A Car announces a new Senior Advantage car rental program that lowers the eligibility age to 50.
Age is the only requirement for this discount, which is effective as of October. No coupons or organization memberships are needed and there will be no day restrictions for renters. Discount rates for renting an economy through full size car are $25 per day or a minivan and small SUV for $35 per day.
Advantage lowered the eligibility age in order to broaden their customer pool. They plan on keeping the customers drawn to this program for 30-plus years.