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Lawsuit Accuses Hertz Franchisee of Revenge for Social Media Criticism

Bismarck, N.D. police issued a warrant for the claimant’s arrest when he never returned a rental vehicle. The claimant filed a lawsuit against the Hertz Bismarck franchisee and police department claiming the arrest was “revenge for his social media criticism of the company for his support of the pipeline protests in North Dakota.”

Avoiding Social Media Mistakes

When developing your company's social media plan, it's important to focus on user engagement and brand monitoring, as well as being open to professional guidance.

Car Rental Q&A: Tips for Starting a Company Blog?

A car rental operator asks for tips on how to start a company blog. Blogs can be a cost-effective way to drive traffic to your website, especially if you share the blogs through social media channels.

Car Rental Marketing 3.0

Your customers are your best salespeople. Do you know how to motivate them to tell other people about you?

New Media Meets the Auto Industry

Facebook, Google and Microsoft Xbox are changing the way we buy cars — and how businesses interact with their customers in general.

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