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Expedia’s page rankings have dropped 25% for travel-related searches on Google, according to Searchmetrics, a search-engine research firm.
Read More →With the help from Online Asset Partners, Auckland-based Snap Car Rentals is expanding its online presence through a revised website, email marketing, Google Adwords and social media campaigns.
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Once relying on car rental customers from its ‘long-haul markets’ including the U.S and the U.K., GO Rentals says that with the down economies, the uptick in travelers from Asia — particularly China and India — has been the company’s saving grace along with its Internet marketing efforts.
Read More →UK Report Reveals Most Searched Car Rental Terms and Best Performing Sites
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Having an online presence is essential for an independent car rental company, but this means more than just having a website and a Facebook account — you have to engage your customers and understand your targeted market.
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