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Rental Fleet Sales Decline 4.2% in 2026 Through July
Rental car sales fell 18% from a year earlier, while truck and SUV volume edged higher as rental operators took a more restrained approach to fleet purchasing.
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SEARCHMENUSEARCHRental car sales fell 18% from a year earlier, while truck and SUV volume edged higher as rental operators took a more restrained approach to fleet purchasing.
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Revenue managers can’t match the emerging AI tools gobbling lots of data that could counter the competitive race to the rate bottom.
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Rental car operators heard a sobering industry message and a stern challenge at the close of the International Car Rental Show.
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Vehicles would be placed with participating rental operations to support car renter demand and provide additional fleet capacity.
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Stellantis is recalling more than 1.3 million Jeep Wrangler and Gladiator models worldwide over a fire risk linked to power steering pump wiring.
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The U.S. economy's continued growth and positive business investment are creating a favorable environment for fleet vehicle demand.
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The autonomous mobility technology revolution will move at its own pace, but sooner rather than later.
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A combination of cautious economic behavior, shifts in the rental vehicle market, and technological influences are shaping car rental operator decisions.
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Pull-ahead demand for rental cars in the second half of 2025 appears to be slowing purchases so far this year.
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The dual milestone propels the company toward its goals of accessing longer-term capital markets and deploying a national platform.
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Vehicle sales into commercial fleets are outpacing rental car fleet purchases so far this year.
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