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Sixt Expands Digital Business, Hires First Chief Commercial Officer

James Adams, an industry-experienced leader and proven e-commerce expert, is taking over this position and with it the management of the newly formed "E-Commerce & Revenue Management" unit, which covers e-commerce, pricing and yield management, and advanced profit and AI.

Sixt Ride Integrates with Google Maps

If users have a route suggested via Google Maps and want to use a taxi for the trip, Sixt Ride is now available as a Germany-wide provider of spontaneous mobility.

Sixt Selects New Zealand Franchise Partner

The Giltrap Group is New Zealand’s leading automotive company with over 50 years in the automotive market, providing an infrastructure that includes distribution, retail, and vehicle financing.