Carly has joined forces with one of Victoria’s leading automotive groups, The Booran Motor Group, to offer potential car buyers vehicles for subscription via an online option that will be added to dealers’ websites.
The Carly Car Subscription Solution, developed by Carly and I-Motor — one of Australia’s leading providers of websites and digital marketing services to automotive dealers — allows consumers to sign up to a Carly subscription via a "subscribe" button that will be added to vehicles listed on Booran Motor Group Dealer websites.
Booran Motor Group manages 14 dealerships in the Greater Melbourne area and offers range of top brands including Hyundai, Holden, Volkswagen, and Kia.
I-Motor will also offer the Carly Car Subscription Solution to its portfolio of clients. I-Motor manages over 700 websites on behalf of dealers, which display over 50,000 vehicles and attract more than 50 million page impressions per month. Carly and I-Motor will jointly promote the Car Subscription Solution to existing Carly dealers and other automotive dealers in Australia.
Carly’s offering will enable dealers to generate a new revenue stream while providing its customers with a flexible and affordable car solution.
The Car Subscription Solution leverages web traffic already landing on dealer websites, so no additional marketing spend is required, providing an integrated and low-cost method of acquiring subscription customers.
This latest partnership with The Booran Motor Group follows recent signings by Carly with fleet managers, automotive manufacturers and dealers, including SG Fleet, Hyundai, and Suttons Motor Group.