Amy is a former senior editor with Bobit Business Media's AutoGroup.
Amy Hercher
Former Senior Editor
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Amy is a former senior editor with Bobit Business Media's AutoGroup.
After divesting its Advantage Rent A Car brand last year, Hertz is returning to the "deep-value" leisure rental market by expanding its Firefly brand to travelers at select U.S. airports.
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As Frontline Performance Group celebrates its 20th anniversary in car rental, Founder and President Ziad Khoury shares his thoughts on the car rental industry and his company's place in it.
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The Hertz location at the San Diego Airport replaces the rental counter with a kiosk.
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