Auto Rental News
MenuMENU
SearchSEARCH

Hertz Expands Satellite Radio Availability

NEW YORK -- The Hertz Corp. announced plans to expand the availability of Sirius satellite radio service in the rental company's fleet. Hertz will begin offering complimentary Sirius satellite ...

by Staff
July 16, 2004
1 min to read


NEW YORK -- The Hertz Corp. announced plans to expand the availability of Sirius satellite radio service in the rental company's fleet.

Hertz will begin offering complimentary Sirius satellite radio this month, along with the NeverLost navigation system, in the Lincoln LS and Navigator within the Prestige vehicle category. Later this year, Hertz will expand complimentary Sirius service into the other Prestige vehicle lines, as factory-installed radios become available in Volvo, Jaguar, and Range Rover vehicles that also have NeverLost installed.

Ad Loading...

"We are very excited to announce this expansion of our program with Hertz," said Doug Wilsterman, senior vice president of automotive OEM for Sirius. "Based on the success of this program, thousands of additional Hertz customers at 53 airport locations around the country will be able to experience the over 120 channels of commercial-free music, news, weather, traffic, information, entertainment and sports programming, including live broadcasts of NFL games, that Sirius offers."

"We've had very positive customer feedback since our nationwide Sirius launch early last year," said Brian Kennedy, executive vice president of sales and marketing for Hertz.

Customers renting vehicles in the Prestige line will receive complimentary satellite radio and in-car navigation, while those renting vehicles in the Luxury line will receive complimentary satellite radio.




More Rental Operations

Photos of CEOs Colm Brady and Francois Kruger on a blue background and above a headline.
Telematicsby News/Media ReleaseMay 22, 2026

RentalMatics, GeoInt Partner On Rental Car Speed Tracking Tech

Rental operators can now detect and act on speeding while vehicles are still on rent, thereby reducing fines, admin workload, vehicle wear, and safety risks.

Read More →
NextPass 407 ETR

NextPass Expands Toll Payment Service to Highway In Toronto

Fleets and consumer can use a transponder-less option when traveling between Canada and the U.S.

Read More →
A black Jeep is displayed at the Zubie-Bosch-TSD exhibit during the International Car Rental Show.

Zubie, PurCo Integrate Rental Damage Detection With Telematics

The combination brings actionable vehicle insights into PurCo’s PurInspect platform, improving damage detection and operational efficiency for rental fleets.

Read More →
Ad Loading...
50 states map showing LOR rates for each state with different shades of light to dark green

U.S. Length Of Rental (LOR) Declines Slightly in Q1 2026

LOR related to insurance claims overall continues to trend downward, but ongoing market and economic conditions could affect future results while the industry deals with staffing and productivity challenges.

Read More →
Illustration of a driverless futuristic front seat/dashboard view of other cars on a freeway with city skyline on horizon.

Hertz, Uber Deepen Roles In Self-Driving And Driver-Led Fleet Services

The business arrangement connects demand with scalable fleet management services and supports a range of mobility uses.

Read More →
A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
Ad Loading...
A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
A black Audi SUV superimposed on a historic scene from downtown Tashkent, Uzbekistan.

Carwiz Sets Up Rental Operations In Central Asia

The global franchise operation reaches a first in its rental fleet portfolio with new service in Uzbekistan.

Read More →
A raging brushfire in the countryside.
Rental Operationsby Martin RomjueApril 30, 2026

Where Rental Fleets Must Adjust To Shifting Catastrophe Risks

West Coast disasters pose unique challenges and liabilities for rental fleet operators, who are advised to take steps tailored to their specific situations.

Read More →
Ad Loading...
ARN Industry Newsmakers thumbnail page with ARN and ICRS logos and shots of Nick DiPrima and Martin Romjue
Rental Operationsby Martin RomjueApril 27, 2026

Using AI To Find Rental Car Damage

Angry car renters are storming social media, the mainstream media, and online ratings platforms to complain about charges they claim are either unfounded or excessive.

Read More →
Ad Loading...