Holiday Travel Expected to Reach Record Levels
BURNSVILLE, Minn. -- With two holiday weekends this December, AAA anticipates Christmas-New Year's holiday travel to hit its highest level ever, with an estimated 62.7 million Americans travelin...
BURNSVILLE, Minn. -- With two holiday weekends this December, AAA anticipates Christmas-New Year's holiday travel to hit its highest level ever, with an estimated 62.7 million Americans traveling 50 miles or more from home. This repesents a 3% increase over last year's 60.8 million travelers.
"With Christmas and New Year's Day both falling on Saturdays, many people will make weekend getaways," said Shannon Swanson, AAA Minnesota/Iowa spokesperson. "There is a downside to having both holidays fall on weekends, though. Last year provided separate weeklong windows for typical Saturday-to- Saturday vacations built around either Christmas or New Year's. This year, with just one week that includes the two holidays, competition for space at beach destinations, on cruise ships and at ski resorts has been much greater than last year."
Approximately 50.9 million travelers (81% of all holiday travelers) expect to go by motor vehicle, a 2.9% increase from the 49.4 million who drove a year ago. Another 8.6 million (14% of holiday travelers) plan to travel by airplane, up 3.5% from the 8.3 million that flew last Christmas-New Year's holiday. A projected 3.2 million travelers (5%) will go by train, bus, or other mode of transportation, up from 3.1 million a year ago.
Holiday auto travelers will find gas prices nationwide currently averaging $1.83 per gallon, down 14 cents during the last month, but about 36 cents higher than a year ago.
Other holiday travel costs are down from last year, with airfares down 6% from last year, reflecting expanded service by discount airlines, and hotel rates bucking recent price increases, falling 1.4% from last year. Rental car rates increased slightly, up 2.3% from 2003.
The greatest number of holiday auto travelers will originate in the Southeast with 13.3 million, followed by the West, 12.9 million; Midwest, 10.3 million; the Great Lakes, 8.0 million; and the Northeast, 6.4 million.
The Southeast is expected to produce the largest number of air travelers with 2.5 million, just ahead of the West, with 2.4 million. They are followed by the Northeast, 1.7 million; Midwest, 1.1 million; and Great Lakes with 900,000.
Cities are the expected destination for 40% of Christmas-New Year's travelers, followed by towns/rural areas, 29%. Oceans and beaches are popular, getting 15% of travelers, followed by mountain areas, 7%; 2% for lake areas; and 1% each for theme/amusement parks and state/national parks. Another 4% responded with other, and 1% said they didn't know.
Research for holiday travel is based on economic modeling and a national telephone survey of 1,397 adults by the Travel Industry Association of America.
More Rental Operations

Rental Car Fleet Sales Show Mid-Year Strength
June gains ensured rental fleets closed out the first half of 2026 in positive territory.
Read More →
Surprice Mobility Opens Corporate Rental Station at Milan Malpensa Airport
The Milan opening is part of Surprice Mobility's broader strategy to expand its corporate operations while increasing the use of technology across its network.
Read More →
Brazilian Executive MBA Targets Growing Domestic Rental Car Industry
Rental car companies face a unique combination of challenges that are rarely addressed in traditional programs.
Read More →
Green Motion Expands Into Japan With Master Franchise Agreement
Japan's tourism industry, business travel market, and demand for vehicle rental services are reasons the country represents an important market for the company.
Read More →
ACRA Carrying Fuller Industry Load As AI and EVs Lurk In Future
The leading car rental professional business group details an active legislative, regulatory, and macro-trends agenda affecting car rental operators.
Read More →
World Cup Travel Data Shows Longer Car Rentals and More One-Ways
A recent analysis of FIFA bookings found varied demand patterns that influenced rental car pricing.
Read More →
A Leveling Force: AI Morphs Into A Rental Car Profit-Seeker
Revenue managers can’t match the emerging AI tools gobbling lots of data that could counter the competitive race to the rate bottom.
Read More →Stop Losing Money On Rental Tolls
Regardless of your rental fleet size and structure, fleet managers, executives, and owners can gain valuable insights into an often-overlooked area of fleet operations.
Read More →
Rethink The Future To Avert A Race To The Bottom
Rental car operators heard a sobering industry message and a stern challenge at the close of the International Car Rental Show.
Read More →
DriveItAway, Free2move Plan Shared Fleet Program for Independent Rental Fleet Operators
Vehicles would be placed with participating rental operations to support car renter demand and provide additional fleet capacity.
Read More →
