Videos
What Does It Take to Succeed in B2B Rentals?
The fundamentals may be familiar to daily car rental operators, but project-based truck rentals put different demands on the fleet and the business.
Daily car rental operators know vehicle availability, utilization, and customer service matter. But how do those priorities change when the customer needs trucks for a construction project rather than a car for a trip?
In this episode of Rental Pulse, Auto Rental News’ Chris Brown talks with Francis Arsenault, president of Express 4x4, about how project-based B2B truck rental compares with daily car rental.
The fundamentals are familiar, but the demands differ. Vehicle selection depends on the job, utilization must leave room for project-driven demand spikes, and delivery to the job site becomes a central part of the service. Customers also need to understand the full cost beyond the rental rate.
For daily rental operators considering commercial accounts, Arsenault explains what carries over and what they’ll need to approach differently.
In this episode:
0:00 Introduction
0:24 Express 4x4’s project-based rental business
1:16 How B2B customer expectations differ
2:25 Selecting vehicles for the job
3:09 Utilization and seasonal demand
4:00 Why delivery logistics matter
5:02 Rentals alongside owned and leased fleets
6:22 Advice for operators entering B2B rentals

