Related: Waymo Pilots Autonomous First-, Last-Mile Transit Connections
California Approves Waymo's Autonomous Vehicle Testing
Waymo is the first autonomous vehicle company in the state to be allowed to test vehicles without a safety operator.

Alphabet backed-Waymo has been testing driverless vehicles in Phoenix since last year.
Photo via Waymo.
The California Department of Motor Vehicles has granted Waymo the state's first permit to test autonomous vehicles on public roads without a safety operator in the driver's seat.
Alphabet-backed Waymo launched its first driverless vehicle test program in Phoenix last year.

Waymo's test cars are permitted to operate within the shaded area.
Photo courtesy of Waymo.
The DMV's permit allows test vehicles to operate day and night on city streets, rural roads, and highways with speed limits of 65 mph. Vehicles are equipped to safely drive in fog and light rain. If a vehicle encounters a situation it doesn't understand, the vehicle will stop and contact Waymo fleet and rider support on how to proceed.
Waymo's test vehicles are restricted to parts of Mountain View, Los Altos, Sunnyvale, Los Altos Hills, and Palo Alto, in Northern California.
"We will gradually begin driverless testing on city streets in a limited territory and, over time, expand the area that we drive in as we gain confidence and experience to expand," company executives wrote in a blog post on Medium.
Waymo hopes to launch an autonomous ride-hailing service in Phoenix by the end of the year, in addition to expanding its California testing grounds in the Bay Area.
More Rental Operations

Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
Read More →
In Memoriam: Bobby Klyce, Avis Licensee Legend
The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.
Read More →How to Build Custom Fleet Tools With AI and Vibe Coding [Webinar]
A new Automotive Fleet webinar explores how fleet managers are using AI and vibe coding to automate routine work and create simple operational tools without traditional programming skills.
Read More →
Car Rental Rates Forecast to Rise 3.6% in 2026 Before Easing in 2027
Car rental rates are projected to rise less than airfares and hotel rates in 2026, then become the only major travel category forecast to decline in 2027, according to projections from GBTA and ALTOUR.
Read More →
Avis Cuts Fleet as Summer Demand Trails Expectations
Avis Budget Group increased second-quarter earnings despite lower Americas revenue and softer-than-expected summer demand. The company also expanded Avis First and advanced its autonomous fleet operations with Waymo.
Read More →
Why Bookings Are Only the Start of the Rental Day
A reservation captures demand. The operating test is whether the business can keep the customer, vehicle, commercial terms, and next action aligned until the rental is closed.
Read More →
This Is the Oldest Car Rental Advertisement You’ll Ever See
This ad for Saunders Drive it Yourself, believed to be the first car rental company in the U.S., was found in an Omaha phone book from 1926.
Read More →
The Desk Upsell Is Costing Operators More Than it Earns
Counter upsells generate revenue, but they can also slow transactions, erode trust, and cost repeat business. Fully inclusive pricing may offer operators a better path to long-term value.
Read More →
U-Save Expands Indian Ocean Presence with New Master Franchise for Mauritius
The franchise has been acquired by Mauritian travel entrepreneur Umarfarooq Omarjee, an established figure in the island's tourism and mobility sector.
Read More →
Global Carsharing Fleet Projected to Reach 768,000 Vehicles By 2030
A new Berg Insight forecast outlines several business models driving the projected growth in public carsharing worldwide through 2029.
Read More →
