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Amy Hercher

Former Senior Editor

Amy is a former senior editor with Bobit Business Media's AutoGroup.

Newsby Amy HercherFebruary 28, 2024

ICRS 2024: AI for Car Rental

This seminar will allow attendees to interact with a live chatbot to understand how AI can handle complex customer service issues and provide opportunities for 24/7 access.

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Newsby Amy HercherFebruary 12, 2024

In Memoriam: James Cassan, Dollar Franchise Pioneer

Cassan and his wife Doris opened the first Dollar Rent A Car franchise in Seattle in 1968 and later purchased the Portland, Ore., Dollar Rent A Car franchise.

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Newsby Amy HercherFebruary 12, 2024

ICRS 2024: How to Build Successful Next-Gen Leaders

Two seminars tackle the topic of developing leadership potential, including how to elevate your leadership culture and the importance of inclusivity for business success.

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Newsby Amy HercherFebruary 2, 2024

ICRS 2024: How to Join the Connected Car Market

In this keynote seminar, a panel of experts will discuss how to rethink your rental operations for a connected environment.

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Newsby Amy HercherJanuary 23, 2024

ICRS 2024: How Small Rental Companies Can Boost Profits

You may not have a large fleet, but you can still prevail in your market with the right game plan.

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Articlesby Amy HercherJuly 25, 2023

How One Rental Company Uses a New Digital Tool to Detect Vehicle Damage

Bristol Car and Truck Rentals is saving time and money after installing technology from Damage iD that provides clearer, more accurate digital images while tracking vehicles.

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Articlesby Amy HercherJuly 20, 2023

How to Get the Most Revenue, Efficiency in the Digital World

Choosing from all the new advanced technology tools can be overwhelming, but trying some of them can help rental operators improve their customer experience and promote business growth.

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Articlesby Amy HercherNovember 4, 2022

Are You Tracking the Right Metrics in Revenue Management?

There are five points to keep in mind when deciding what to measure and track, and a multitude of factors that go into acting on those metrics for higher yields.

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Articlesby Amy HercherSeptember 12, 2022

How to Strengthen Your Rental Agreement for a Changing World

With ever-changing issues facing the rental industry, it’s important to keep a rental agreement up to date with the latest language and terms. Here's how.

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Newsby Amy HercherAugust 19, 2022

Lyft Now Offers Autonomous Vehicle Rides in Las Vegas

Lyft has deployed Motional’s IONIQ 5 autonomous vehicle on its network in Las Vegas. The fully driverless service is expected to launch in 2023.

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