Auto Rental News
MenuMENU
SearchSEARCH

ADESA: Used Vehicle Prices Rebound in March

Wholesale used vehicle prices for March were up 6% compared to February and up 4% relative to March 2013, according to ADESA Analytical Services' monthly analysis.

by Staff
April 16, 2014
3 min to read


Wholesale prices strengthened in March — above both seasonal and year-ago levels. Off-rental units, which were in greater abundance last March, were a driving factor in this March’s results, according to the latest Kontos Kommentary from ADESA Chief Economist Tom Kontos.

Delayed off-rental supply translated into higher off-rental prices, which contributed to higher overall average wholesale used vehicle prices. On top of that, retail used vehicle sales rebounded strongly in March — after being depressed by severe weather in January and February. The resulting strong demand also contributed to higher overall prices, says Kontos.

To the extent off-rental volume was hindered by winter conditions and a late Easter, this volume should be forthcoming soon. And along with expected off-lease volume growth, it will put downward pressure on prices as seen in previous months, says Kontos.

Ad Loading...

According to ADESA Analytical Services’ monthly analysis of Wholesale Used Vehicle Prices by Vehicle Model Class, wholesale used vehicle prices in March averaged $10,429 — up 6% compared to February and up 4% relative to March 2013. All segments, except minivans, registered month-over-month increases. Pickups and SUVs experienced particularly strong year-over-year price increases.

As manufacturers capitalized on strong demand for certifiable units and lower supply of off-rental program cars, prices for used vehicles remarketed by manufacturers were up 3.9% month-over-month and up 8.2% year-over-year. Prices for fleet/lease consignors were up 8.8% sequentially and up 4.5% annually — in part due to tight supplies and strong demand for off-rental risk units.

For dealer consignors, there was a 7.5% average price increase versus February and a 4.5% uptick versus March 2013. This indicated solid wholesale absorption of high trade-in volume from strong March new vehicle sales.

Based on data from CNW Marketing/Research, retail used vehicle sales were up almost 50% month-over-month, as severe weather conditions eased. And March sales of certified pre-owned (CPO) vehicles were up 15.3% from the prior month and up 8.6% from the prior year, according to figures from Autodata.


Wholesale Used Vehicle Price Trends







Average Prices ($/Unit)



Latest Month Versus:



Mar-14

Feb-14

Mar-13

Prior Month

Prior Year

Total All Vehicles

$10,429

$9,839

$10,028

6.0%

4.0%

Total Cars

$9,337

$8,776

$9,189

6.4%

1.6%

Compact Car

$7,410

$7,130

$7,065

3.9%

4.9%

Midsize Car

$8,519

$8,140

$8,520

4.7%

0.0%

Fullsize Car

$7,554

$6,889

$7,883

9.7%

-4.2%

Luxury Car

$12,422

$11,999

$12,057

3.5%

3.0%

Sporty Car

$13,247

$12,002

$13,053

10.4%

1.5%

Total Trucks

$10,843

$10,239

$9,753

5.9%

11.2%

Mini Van

$7,486

$7,609

$6,929

-1.6%

8.0%

Fullsize Van

$10,927

$10,907

$9,982

0.2%

9.5%

Mini SUV

$12,746

$11,988

$11,227

6.3%

13.5%

Midsize SUV

$7,995

$7,324

$6,911

9.2%

15.7%

Fullsize SUV

$11,320

$10,652

$10,647

6.3%

6.3%

Luxury SUV

$19,788

$18,210

$18,144

8.7%

9.1%

Compact Pickup

$7,558

$7,260

$7,550

4.1%

0.1%

Fullsize Pickup

$13,274

$12,460

$11,790

6.5%

12.6%

Total Crossovers

$13,300

$12,615

$13,572

5.4%

-2.0%

Compact CUV

$12,200

$11,480

$12,098

6.3%

0.8%

Mid/Fullsize CUV

$14,473

$13,791

$15,084

4.9%

-4.1%


This Kontos Kommentary analysis is based on nearly six million annual sales transactions from more than 150 of the largest U.S. wholesale auto auctions, including those of ADESA as well as other auction companies. ADESA Analytical Services segregates these transactions to study trends by vehicle model class.

More Remarketing

A temple scene from Okinawa, Japan.

Surprice Opens Two Rental Branches In Japan

The launch highlights the global car rental operation’s growing presence in Asia.

Read More →
Blue bar graphs showing a rise in used vehicle categories across the board.
Remarketingby News/Media ReleaseMarch 6, 2026

Wholesale Used Vehicle Prices Up In February

Solid demand at Manheim auctions with higher sales conversion rates indicate an appetite from dealers to buy.

Read More →
Green and black bar graphs showing YOY shifts in February fleet sales.
Fleet Acquisitionby Martin RomjueMarch 5, 2026

Rental Fleet Sales Slow In February Ending A Strong Streak

Commercial fleets posted the most gains, sustaining increases in monthly and year-to-date fleet sales

Read More →
Ad Loading...
Rental cars lined up in front of an Avis-Budget storefront outlet.
Rental Operationsby News/Media ReleaseFebruary 20, 2026

Avis Budget Group Reports Near $1 Billion Loss Tied To 2025 EV Fleet Write-Down

Following Hertz, the company is the second global car rental conglomerate to sustain sizable losses due to lower customer demand and usage of electric rental cars.

Read More →
An orange and purple bar graph shows average rental car prices and mileage levels from October 2024 to October 2025.
RemarketingJanuary 16, 2026

2025 Rental Vehicle Remarketing Summary And Outlook

The year brought modest and flatter results across wholesale values, total off-rental supply, and rental risk units.

Read More →
AuctionNet summary table of Dec. 25 auction vehicle sales with three columns.
Fleet Acquisitionby News/Media ReleaseJanuary 13, 2026

Auctions Record Highest Vehicle Sales Since 2019

2025 figures show a steady recovery in wholesale vehicle activity this decade.

Read More →
Ad Loading...
A black CUV tilted downward on stacks of descending gold coins.
Rental Operationsby News/Media ReleaseDecember 29, 2025

DriveItAway Holdings, Free2move Launch Operations In Nine Cities

The co-branded program with Stellantis’ mobility division scales up leasing and financing options nationwide with more cities to come online in 2026.

Read More →
An import duties stamp and stamper superimposed on a flat American flag.
Remarketingby Martin RomjueDecember 26, 2025

Tariffs, Digital Tech, Industry Stats Among Top 10 Remarketing Topics for 2025

The annual look at most-consumed vehicle remarketing content shows what audiences think mattered the most in the mid-decade year.

Read More →
A multicolored row of vertical bar graphs showing the U.S. car rental industry's total revenue, fleet vehicle purchases, and rental cars in service 2015-2025.
Rental Operationsby Martin RomjueDecember 22, 2025

U.S. Car Rental Revenue Crosses $40 Billion

A modest rise in rental car usage and an increase in fleet purchases kept the industry on a steady upward path at mid-decade.

Read More →
Ad Loading...
Summary list of U.S. wholesale vehicle auction activity for November 2025.
Remarketingby News/Media ReleaseDecember 10, 2025

Commercial Vehicles Drive November Wholesale Auction Sales

Much of the increase came from rental fleets remarketing large amounts of 2-year-old cars.

Read More →
Ad Loading...