Auto Rental News
MenuMENU
SearchSEARCH

Global Travelers Favor Domestic Trips in Q2

Compared with the previous two quarters, travelers across studied regions searched for destinations closer to home, according to Sojern's Q2 Travel Insights Report.

by Staff
August 11, 2015
Global Travelers Favor Domestic Trips in Q2

 

2 min to read


Sojern, a performance marketing platform for travel brands, has released its Q2 Global Travel Insights Report based on the analysis of more than a billion traveler intent data points across the globe.

Compared with the previous two quarters, travelers across studied regions searched for destinations closer to home, avoiding long-haul trips in favor of domestic and regional trips.

Ad Loading...

Globally, the most searched destinations during the second quarter included the United States, Spain, Italy, the United Kingdom, Germany, France, Portugal, Turkey, Greece and Russia. Russia re-entered the list after a quarter’s hiatus, replacing Thailand, according to the report.

According to the report, here are some destinations that captured the most traveler interest by region since summer 2014:

  • In North America, Haiti moved up 34 ranks since summer 2014, after experiencing a dramatic decline in tourism in the aftermath of the 2010 earthquake, followed by Iceland, up 11 spots.

  • In Western Europe, Cuba pushed up 12 places to position 41, thanks to media attention and the detente with the US. Czech Republic, Iceland and Romania each of moved seven places up in the ranking.

  • For travelers from Latin America, Aruba’s appeal increased over last year, pushing it up 11 spots, followed by Hungary, up 10 spots.

  • In Southeast Asia, Bangladesh moved up eight spots and Qatar increased seven spots.

  • For travelers from the Middle East, Sudan gained the most popularity (up 24 spots), followed closely by Bosnia and Herzegovina (21 spots).

Cuba continued its upward trajectory this past quarter to position 14 on the list of top 20 most popular Caribbean destinations for Americans, according to the report. That is a five-place jump up from number 19 back in December 2014.

For the full Sojern report, visit http://www.sojern.com/travel-insights/2015-q2.


More Rental Operations

an exotic car wrapped in an insurance policy
Rental Operations•October 1, 2026

The $100,000 Insurance Trap in Exotic Car Rentals

Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.

Read More →
globe of world and drivers license from UK
Rental Operations•September 28, 2026

The Booking Is Confirmed, But Is Your Customer Ready to Drive?

For international renters, a confirmed reservation doesn’t always mean they’re eligible to drive. Earlier checks can help operators catch documentation and payment issues before the customer reaches the counter.

Read More →
Scenes from Car Rental Shows past
Rental Operations•by Staff•September 23, 2026

ICRS 2027 Opens Call for Papers

The International Car Rental Show seeks session proposals on the business, operational, and technology issues facing car rental operators. Submissions are due Jan. 15.

Read More →
Ad Loading...
hand holding phone and Turo logo
Rental Operations•by Staff•September 21, 2026

Turo to Launch Vehicle Delivery Service

Turo Delivered will let travelers search for vehicles that hosts can deliver directly to hotels, homes, airports, train stations, and other locations.

Read More →
plane, palm trees, car rental sign
Rental Operations•by Chris Brown•September 15, 2026

Palm Beach Airport Code Change Creates Car Rental Distribution Gap

A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.

Read More →
Team members of U-Save's new franchise
Rental Operations•by Staff•September 15, 2026

U-Save Continues Dominican Republic Expansion with Launch in Punta Cana

The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.

Read More →
Ad Loading...
A traveler searches for rental cars with an AI bot
Rental Operations•September 14, 2026

When AI Books the Rental Car, Who Controls the Sale?

As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)

Read More →
map of europe and summer car rental rates
Rental Operations•September 11, 2026

European Booked Car Rental Rates Fell 5%, Results Varied by Country

Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.

Read More →
thumbnail of Chris Brown and Mike DeLorenzo with title Time to Rethink Rental Categories?
Rental Operations•by Chris Brown•September 8, 2026

Is It Time to Rethink Rental Categories?

As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.

Read More →
Ad Loading...
Woman receiving car rental rates on computer from AI agent
Rental Operations•September 1, 2026

Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental

Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)

Read More →
Ad Loading...