S&P Raises Hertz Global Holdings’ Ratings
The firm raised its corporate credit ratings on Park Ridge, N.J.-based Hertz and subsidiary Hertz Corp. to "B+" from "B" and removed them from review status.
Standard & Poor's Ratings Services elevated its ratings for Hertz Global Holdings Inc., citing improved operating and financial performance by the two car rental companies.
The firm raised its corporate credit ratings on Park Ridge, N.J.-based Hertz and subsidiary Hertz Corp. to "B+" from "B" and removed them from review status. The ratings had been under review since April, after Hertz announced it had signed an agreement to acquire Dollar Thrifty Automotive Group.
Shareholders for Dollar Thrifty rejected the takeover bid in September.
S&P said its outlook on Hertz is stable, even without the benefits of a Dollar Thrifty acquisition.
"The upgrade reflects Hertz's improved operating and financial performance, which we expect to be sustained, even without its acquisition of (Dollar Thrifty)," said S&P credit analyst Betsy Snyder.
The analyst noted that Hertz has benefited from stronger demand in both its car and equipment-rental operations, higher prices on leisure-car rentals and substantial cost cuts, which it targets at $410 million this year.
That helped Hertz boost its adjusted operating margin for the 12 months ended in September to 10.4 percent from 5.7 percent last year.
Snyder said she anticipates Hertz's capital spending, earnings and cash flow will increase next year, keeping its credit profile relatively consistent through 2011.
More Rental Operations

Clean on Paper: Red Flags in Exotic Car Rental Verification
A suspicious $45,000 Lamborghini booking reveals the strengths and limitations of renter verification, from forged insurance documents to coverage gaps and unauthorized drivers. (Part 2 of 3)
Read More →
Turo and Tesla Take the Next Step Toward Autonomous Car Rentals
The partnership brings Tesla's Full Self-Driving (Supervised) technology into the rental experience, offering a glimpse of how increasingly automated vehicles could change car rental.
Read More →
How Rental Operators Can Navigate Personalized Pricing Rules
As regulators scrutinize the use of customer data in pricing, rental operators need to know whether they can explain why one renter pays more than another.
Read More →
Direct, Broker or Hybrid? How Travel Retailers Source Rental Cars
As travel retailers weigh direct supplier relationships against third-party distribution, rental operators need to understand how those decisions affect their business.
Read More →
How Did This Independent Rental Operator Grow to 170 Vehicles in 4 Years?
With 170 vehicles across three Kentucky locations, Joel Price relies on an overseas team to handle reservations, payments, and after-hours customer service. It's one part of an unconventional approach to growing an independent rental operation.
Read More →
What Does It Take to Succeed in B2B Rentals?
The fundamentals may be familiar to daily car rental operators, but project-based truck rentals put different demands on the fleet and the business.
Read More →
NPR Builds on International Partnerships to Grow Rental Bookings
With Ana Laborde supporting broker development, NPR Auto Group is tailoring distribution strategies, rate packages, and partnerships to grow international reservations across its three brands.
Read More →
Advantage, Sixt Place Among Top Five in Annual Satisfaction Study
While Enterprise and National retain the top spots in JD Power’s 2026 rankings, the latest customer satisfaction results suggest renters can find competitive service beyond the biggest car rental names.
Read More →
The $100,000 Insurance Trap in Exotic Car Rentals
Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.
Read More →
The Booking Is Confirmed, But Is Your Customer Ready to Drive?
For international renters, a confirmed reservation doesn’t always mean they’re eligible to drive. Earlier checks can help operators catch documentation and payment issues before the customer reaches the counter.
Read More →
