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Auto Rental Focus

Chris Brown
Chris Brown

Multiple Authors

2 contributors

The Auto Rental Focus Blog takes side trips through the car rental industry, spotting trends, asking questions, and taking on topics. Martin Romjue, managing editor of Auto Rental News and co-chairman of the International Car Rental Show, and Chris Brown, ARN associate publisher and co-chairman of ICRS, are primary contributors.

Auto Rental Focusby Chris BrownApril 12, 2023

Remembering 17 Years of Car Rental Shows

The Great Recession, an even greater pandemic, and the evolution of new business models have not stopped the entrepreneurs in car rental from making their annual trek to Vegas — they've only motivated them.

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Auto Rental Focusby Chris BrownMarch 4, 2023

2023 Will Be a Great Year for Car Rental — But When’s the Tipping Point?

The fundamentals look good for a return to relative normal. But the transition to electrification looms, and we’re finding that it’s more complicated than we thought.

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Auto Rental Focusby Chris BrownDecember 7, 2022

What Does the New Normal Look Like for Car Rental?

Market conditions are pointing to a return to some semblance of normal in 2023. Don’t let it get you complacent.

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Auto Rental Focusby Chris BrownSeptember 21, 2022

Green Motion Buys U-Save: What Now?

Richard Lowden of Green Motion and Tom McDonnell of U-Save dig deeper into the sale and outline how this newly combined franchised car rental brand can sustain itself and prevail in a rapidly evolving market.

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Auto Rental Focusby Chris BrownMay 6, 2022

Understanding Hertz’s First-Mover Advantages with EV Rentals

Hertz’s massive EV rental initiative will have impacts in the corporate and B2B sectors. It will also provide a hedge against supply shortages and deflated pricing, whenever that comes. But blazing a trail is never easy.

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Auto Rental Focusby Chris BrownApril 27, 2022

2022 ICRS: Renewed Vitality, Unprecedented Challenges

With more than 800 registrants for the 2022 International Car Rental Show, you could surmise that “the car rental industry is back” — but nowhere near what it looked like before the pandemic.

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