Advantage Rent A Car (AEZ), operator of the Advantage and E-Z Rent-A-Car, is GayTravel.com’s first partner for its “Let’s get OUT there!” initiative.

Recently launched, this initiative has been created to inspire LGBT+ travelers to explore destinations and seek out events around the world.

“While it is widely touted that the annual global LGBT+ travel market is valued in excess of $200 billion —Let's get OUT there! will not only identify select destinations and events around the globe that will inspire travelers to visit — it will also harness the collective buying power of this market for the benefit of the community itself by negotiating exclusive discounts and/or access to VIP experiences offered by select corporate travel partners," said Steve Rohrlick, chief visionary officer for GayTravel.

As part of the initiative, AEZ will provide a 15% discount on the lowest rental car price available when GayTravel users book online using the code “gaytravel.”

“AEZ's commitment to the community is demonstrable,” said Rohrlick. “Headquartered in Orlando, AEZ provided cars to the immediate families and domestic partners of the Pulse victims. AEZ's leadership and commitment to the LGBT+ community is an example to other brands around the world."

"Advantage is proud to be GayTravel.com's first Let's get OUT there! partner,” said Scott Davido, president of AEZ. “We look forward to a relationship that will support the community and inspire travel for years to come. On a business front, serving this growing segment of the market makes financial as well as social sense for any company. We encourage other companies to participate and join with us in sponsoring GayTravel.com's Let's get OUT there! initiative."