Brazilian Car Rental Unidas Reveals Initial Public Offering Plans
Brazilian-based car rental agency Unidas hopes to use funds from an initial public offering to help expand its network.
Reuters reported that Brazilian car rental company Unidas plans to use funds from an initial public offering (IPO) to help expand its network, fund possible purchases and support its financial position.
Last week, shareholders approved the proposal for an initial public offering on the Novo Mercado of the Sao Paulo Stock Exchange, according to the Reuters report. Current shareholders include Portuguese group SAG, Vinci Partners, Gavea Investimentos, Kinea Investimentos and Itau Unibanco.
A source told Reuters that the IPO is anticipated to close in the third quarter, but there is currently no information on the size or timing of the offering.
According to the report, CPFL Energias Renovaveis SA, alternative energy unit of CPFL Energia SA, completed the first IPO in Brazil since April.
Click here for the full Reuters report: http://www.reuters.com/article/2013/07/23/brazil-unidas-ipo-idUSL1N0FT23A20130723
Unidas is the fourth largest car rental company in Brazil. In 2012, Enterprise Holdings announced a franchising agreement with Unidas for the use of its Alamo Rent A Car and National Car Rental brands in Brazil.
More Rental Operations

Car Rental Rates Forecast to Rise 3.6% in 2026 Before Easing in 2027
Car rental rates are projected to rise less than airfares and hotel rates in 2026, then become the only major travel category forecast to decline in 2027, according to projections from GBTA and ALTOUR.
Read More →
Avis Cuts Fleet as Summer Demand Trails Expectations
Avis Budget Group increased second-quarter earnings despite lower Americas revenue and softer-than-expected summer demand. The company also expanded Avis First and advanced its autonomous fleet operations with Waymo.
Read More →
Why Bookings Are Only the Start of the Rental Day
A reservation captures demand. The operating test is whether the business can keep the customer, vehicle, commercial terms, and next action aligned until the rental is closed.
Read More →
This Is the Oldest Car Rental Advertisement You’ll Ever See
This ad for Saunders Drive it Yourself, believed to be the first car rental company in the U.S., was found in an Omaha phone book from 1926.
Read More →
The Desk Upsell Is Costing Operators More Than it Earns
Counter upsells generate revenue, but they can also slow transactions, erode trust, and cost repeat business. Fully inclusive pricing may offer operators a better path to long-term value.
Read More →
U-Save Expands Indian Ocean Presence with New Master Franchise for Mauritius
The franchise has been acquired by Mauritian travel entrepreneur Umarfarooq Omarjee, an established figure in the island's tourism and mobility sector.
Read More →
Global Carsharing Fleet Projected to Reach 768,000 Vehicles By 2030
A new Berg Insight forecast outlines several business models driving the projected growth in public carsharing worldwide through 2029.
Read More →
Rental Car Fleet Sales Show Mid-Year Strength
June gains ensured rental fleets closed out the first half of 2026 in positive territory.
Read More →
Surprice Mobility Opens Corporate Rental Station at Milan Malpensa Airport
The Milan opening is part of Surprice Mobility's broader strategy to expand its corporate operations while increasing the use of technology across its network.
Read More →
Brazilian Executive MBA Targets Growing Domestic Rental Car Industry
Rental car companies face a unique combination of challenges that are rarely addressed in traditional programs.
Read More →
