Auto Rental News
MenuMENU
SearchSEARCH

Car Rental Companies Persevere in Texas

From sleeping at a branch to using a car as an office — despite having no power at home — car rental company employees in Texas weathered the storm to serve customers with resilience and determination.

Chris Brown
Chris BrownAssociate Publisher
Read Chris's Posts
February 22, 2021
Car Rental Companies Persevere in Texas

An employee of Airport Van Rental in Dallas digs out of the snow. 

Photo courtesy of Airport Van Rental.

2 min to read


The deadly, once-in-a-generation winter storm that left millions without power in Texas had car rental companies scrambling to maintain operations and get customers safely on their ways. 

According to Marcus Echtler, Sixt’s regional VP for Texas, Sixt’s DFW (Dallas/Fort. Worth) location was unaffected and IAH (Houston) saw a slight slowdown, though SAT (San Antonio) was heavily impacted by the storm, mostly by loss of power and water. 

Ad Loading...

“The local hero at SAT was our branch manager Cody B., who actually spent two nights at the branch because the roads were frozen over and the local hotels were without power,” Echtler wrote. “He wanted to make sure someone from Sixt was going to be able to be on site at all times for customers.”

Due to Cody’s efforts, Sixt was able to rent vehicles to stranded customers during and after hours and was able to reunite them with their loved ones in other cities, Echtler wrote.

At Airport Van Rentals (AVR), IAH was without power from Sunday night until early Friday, Feb. 19, according to Andrew Love, AVR’s director of operations. Due to the airport closure and winter driving conditions, AVR closed reservations from new bookings for three days. During this time, Love wrote the branch’s general manager used a vehicle’s heat and power as an “office.”

The IAH branch opened back up fully on Friday with no new power outages.

AVR’s DFW location also experienced a power outage in addition to a burst pipe. Water was turned off at the mains to avoid flood damage. The pipe was expected to be repaired over the weekend.

Ad Loading...

The unprecedented winter storm strained operations at Airport Van Rental in Dallas. 

Photo courtesy of Airport Van Rental.

The general manager and his team dug out the snow and ice on the lot and driveway with shovels, despite the lack of availability of salt at Home Depot and other stores. Culligan Water Treatment was ultimately able to provide the branch enough salt to de-ice, Love said. All returning customers were directed to AVR’s afterhours parking facility where they could safely use the shuttle services free of charge. 

“Agents were assisting customers at the front counter despite having no power or water for two days at their homes,” Love wrote.

Power returned on Thursday evening and the branch was fully up and running on Friday. “Both teams are looking forward to some weekend sun to dry out!” Love wrote.

 

More Rental Operations

A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
A black Audi SUV superimposed on a historic scene from downtown Tashkent, Uzbekistan.

Carwiz Sets Up Rental Operations In Central Asia

The global franchise operation reaches a first in its rental fleet portfolio with new service in Uzbekistan.

Read More →
Ad Loading...
A raging brushfire in the countryside.
Rental Operationsby Martin RomjueApril 30, 2026

Where Rental Fleets Must Adjust To Shifting Catastrophe Risks

West Coast disasters pose unique challenges and liabilities for rental fleet operators, who are advised to take steps tailored to their specific situations.

Read More →
ARN Industry Newsmakers thumbnail page with ARN and ICRS logos and shots of Nick DiPrima and Martin Romjue
Rental Operationsby Martin RomjueApril 27, 2026

Using AI To Find Rental Car Damage

Angry car renters are storming social media, the mainstream media, and online ratings platforms to complain about charges they claim are either unfounded or excessive.

Read More →
Photo of CEO Krešimir Dobrilović against a gray modernist crooked-tile mural display.

Carwiz Opens Car Rental Service In Panama

A Carwiz partner in Puerto Rico is taking on the Panama franchise with operations in the nation's largest airport.

Read More →
Ad Loading...
A world map with Flexways logo and new locations headline.

Flexways Opens 10 Locations Among Franchise, Affiliate Rental Networks

The integrated business model combines each operator’s local expertise with international standards to boost sales.

Read More →
Photo of a suitcase, passport, and smartphone.

Traveler Customer Satisfaction Up This Year Data Study Shows

The study looks at customer analytics to size up performance in car rentals, rideshare, airlines, lodging, and OTAs.

Read More →
A rental car between two placards showing a symbolic revenue increase from $300 to $1600.

New Consulting Company Ready To Boost Point-of-Sale Revenue

Revcuity, an outgrowth of Frontline Performance Group, aims to help clients capture more revenue moments with face-to-face customers, including in the car rental space.

Read More →
Ad Loading...
Martin Romjue stands at conference stage podium close to a dangling, glistening chandelier.
Rental Operationsby StaffApril 15, 2026

Meet The (Semi-New) ARN Editor

Martin Romjue has been editing and reporting for ARN since 2023 and fully transitioned to the role of chairman of the International Car Rental Show in 2026.

Read More →
Ad Loading...