Hertz Chief Financial Officer Resigns
Hertz CFO Elyse Douglas has decided to step down from her current role. David Rosenberg, the CFO of Hertz International, will serve as Hertz’s CFO on an interim basis.
Hertz Global Holdings Inc. announced that Elyse Douglas, the current senior executive vice president and chief financial officer, has decided to step down from her current role, effective Oct. 1. For personal reasons, she is unable to relocate to the new corporate headquarters in Estero, Fla.
Douglas will stay with the company through Dec. 31 to assist in transitioning her responsibilities to her successor. David J. Rosenberg, the chief financial officer of Hertz International, will serve as the company's CFO on an interim basis while candidates are considered, says Hertz.
"Elyse Douglas has been a valued member of the Hertz senior management team since she assumed the CFO role in August 2007," said Mark Frissora, Hertz chairman and chief executive officer. "Elyse and her finance team helped lead us through the financial crisis in 2008 -2009, transform our balance sheet in the aftermath of the recession and engineer key acquisitions including Donlen and Dollar Thrifty and our recent investment in China Auto Rental. Speaking for the entire senior team and the board, Elyse's contributions to our success have been outstanding, and she will be missed by all of us.”
"Being CFO of Hertz has been a fantastic professional experience and it's disappointing that I'm not able to join the senior team in Florida," said Douglas. "The company has tremendous growth opportunities and has a great culture based on transparency and integrity. I look forward to watching Hertz capitalize on its strengths and new initiatives."
More Rental Operations

World Cup Travel Data Shows Longer Car Rentals and More One-Ways
A recent analysis of FIFA bookings found varied demand patterns that influenced rental car pricing.
Read More →
A Leveling Force: AI Morphs Into A Rental Car Profit-Seeker
Revenue managers can’t match the emerging AI tools gobbling lots of data that could counter the competitive race to the rate bottom.
Read More →Stop Losing Money On Rental Tolls
Regardless of your rental fleet size and structure, fleet managers, executives, and owners can gain valuable insights into an often-overlooked area of fleet operations.
Read More →
Rethink The Future To Avert A Race To The Bottom
Rental car operators heard a sobering industry message and a stern challenge at the close of the International Car Rental Show.
Read More →
DriveItAway, Free2move Plan Shared Fleet Program for Independent Rental Fleet Operators
Vehicles would be placed with participating rental operations to support car renter demand and provide additional fleet capacity.
Read More →
Stellantis Recalls 1.3 Million Jeep Vehicles Worldwide Over Fire Risk
Stellantis is recalling more than 1.3 million Jeep Wrangler and Gladiator models worldwide over a fire risk linked to power steering pump wiring.
Read More →
Green Motion And U-Save Open Rental Operations In Guatemala
The brands will open their first rental car outlets in the country at La Aurora International Airport in Guatemala City.
Read More →
U.S. Business Travel Drives $623 Billion+ in Economic Impact as Spending Reaches $538 Billion
The data also underscores the industry’s strong multiplier effect across the U.S. economy, revealing that each dollar invested in business travel in 2024 generated $1.16 in GDP.
Read More →
Rental Fleet Sales Skating Just Above 2025 Levels
The U.S. economy's continued growth and positive business investment are creating a favorable environment for fleet vehicle demand.
Read More →Grow Your Rental Business Beyond Cars
Rental fleet operations are facing numerous evolving challenges and opportunities from AI technology to rate and revenue management, to customer service and business growth.
Read More →
