Hertz, Italo-NTV Introduce EV Travel Options in Rome
The vehicles offered are smart fortwo electric vehicles that are zero-emissions, two-seater vehicles powered by a lithium-ion battery.
The Hertz Corp., together with the European private high speed railway operator, Italo-NTV, launched smart fortwo electric vehicles (EVs) in Rome for Italo NTV train customers.
The initiative, introduced on June 19, is part of the Manifesto di Roma Capitale (Rome Manifesto) to increase the number of EVs and other sustainability initiatives in Italy's capital city.
Starting at $10 per hour for Italo NTV users, the EVs will be available to rent from Hertz locations at the Rome Tiburtina and Rome Ostiense train stations.
On a fully charged battery, the smart fortwo can travel up to 90 miles with zero emissions. Drivers can charge their vehicle at charging units provided by Enel, Italy’s largest electric utility.
In addition, customers will be able to park throughout Rome for free.
“Through our close cooperation with Italo-NTV, the operator's customers can easily go from the train to electric vehicle to get to their final destination,” said Hertz Italy General Manager Massimiliano Archiapatti. “The smart fortwo electric drive's offer a fun and perfect solution to move about in the city and will help support the Rome Manifesto for electric vehicles.”
More Rental Operations
Turo and Tesla Take the Next Step Toward Autonomous Car Rentals
The partnership brings Tesla's Full Self-Driving (Supervised) technology into the rental experience, offering a glimpse of how increasingly automated vehicles could change car rental.
Read More →
How Rental Operators Can Navigate Personalized Pricing Rules
As regulators scrutinize the use of customer data in pricing, rental operators need to know whether they can explain why one renter pays more than another.
Read More →
Direct, Broker or Hybrid? How Travel Retailers Source Rental Cars
As travel retailers weigh direct supplier relationships against third-party distribution, rental operators need to understand how those decisions affect their business.
Read More →
How Did This Independent Rental Operator Grow to 170 Vehicles in 4 Years?
With 170 vehicles across three Kentucky locations, Joel Price relies on an overseas team to handle reservations, payments, and after-hours customer service. It's one part of an unconventional approach to growing an independent rental operation.
Read More →
What Does It Take to Succeed in B2B Rentals?
The fundamentals may be familiar to daily car rental operators, but project-based truck rentals put different demands on the fleet and the business.
Read More →
NPR Builds on International Partnerships to Grow Rental Bookings
With Ana Laborde supporting broker development, NPR Auto Group is tailoring distribution strategies, rate packages, and partnerships to grow international reservations across its three brands.
Read More →
Advantage, Sixt Place Among Top Five in Annual Satisfaction Study
While Enterprise and National retain the top spots in JD Power’s 2026 rankings, the latest customer satisfaction results suggest renters can find competitive service beyond the biggest car rental names.
Read More →
The $100,000 Insurance Trap in Exotic Car Rentals
Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.
Read More →
The Booking Is Confirmed, But Is Your Customer Ready to Drive?
For international renters, a confirmed reservation doesn’t always mean they’re eligible to drive. Earlier checks can help operators catch documentation and payment issues before the customer reaches the counter.
Read More →
ICRS 2027 Opens Call for Papers
The International Car Rental Show seeks session proposals on the business, operational, and technology issues facing car rental operators. Submissions are due Jan. 15.
Read More →