Auto Rental News
MenuMENU
SearchSEARCH

Leo Cai of China’s eHi Car Services to Address International Car Rental Show

In the Tuesday breakfast keynote address, Cai will highlight the fast-moving developments in Chinese car rental and new mobility offerings.

by Staff
December 19, 2017
Leo Cai of China’s eHi Car Services to Address International Car Rental Show

Leo Lihong Cai is executive vice president and chief marketing officer of eHi Car Services. (Photo courtesy of eHi Car Services.)

1 min to read


Leo Lihong Cai is executive vice president and chief marketing officer of eHi Car Services. (Photo courtesy of eHi Car Services.)

Leo Lihong Cai, executive vice president and chief marketing officer of eHi Car Services will deliver the breakfast keynote address at the 2018 International Car Rental Show.

In his address, “New Mobility in China,” Cai will discuss how the world’s largest middle class and internet user population is embracing the sharing economy and new transportation solutions.

Ad Loading...

One of the largest car rental companies in China, eHi Car Services offers leisure and corporate car rental and car services at more than 2,500 locations in 200 cities.

Prior to joining eHi, Cai served in executive positions at EMC Corporation, Hewlett-Packard, and Mercury Interactive Corporation. Cai holds advanced degrees from Shanghai Jiao Tong University, University of Missouri, and University of California, Berkeley.

"China is the growth market to watch when it comes to innovative transportation solutions,” says Chris Brown, executive editor of Auto Rental News, “and eHi Car Services is leading the charge. We’re excited to learn from Dr. Cai about the breathtaking changes and challenges facing the world’s largest automotive market.”

The 2018 International Car Rental Show will convene April 15-17 at Bally’s Las Vegas. Visit here for updates and to register. Full schedule coming soon.

More Rental Operations

A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
A black Audi SUV superimposed on a historic scene from downtown Tashkent, Uzbekistan.

Carwiz Sets Up Rental Operations In Central Asia

The global franchise operation reaches a first in its rental fleet portfolio with new service in Uzbekistan.

Read More →
Ad Loading...
A raging brushfire in the countryside.
Rental Operationsby Martin RomjueApril 30, 2026

Where Rental Fleets Must Adjust To Shifting Catastrophe Risks

West Coast disasters pose unique challenges and liabilities for rental fleet operators, who are advised to take steps tailored to their specific situations.

Read More →
ARN Industry Newsmakers thumbnail page with ARN and ICRS logos and shots of Nick DiPrima and Martin Romjue
Rental Operationsby Martin RomjueApril 27, 2026

Using AI To Find Rental Car Damage

Angry car renters are storming social media, the mainstream media, and online ratings platforms to complain about charges they claim are either unfounded or excessive.

Read More →
Photo of CEO Krešimir Dobrilović against a gray modernist crooked-tile mural display.

Carwiz Opens Car Rental Service In Panama

A Carwiz partner in Puerto Rico is taking on the Panama franchise with operations in the nation's largest airport.

Read More →
Ad Loading...
A world map with Flexways logo and new locations headline.

Flexways Opens 10 Locations Among Franchise, Affiliate Rental Networks

The integrated business model combines each operator’s local expertise with international standards to boost sales.

Read More →
Photo of a suitcase, passport, and smartphone.

Traveler Customer Satisfaction Up This Year Data Study Shows

The study looks at customer analytics to size up performance in car rentals, rideshare, airlines, lodging, and OTAs.

Read More →
A rental car between two placards showing a symbolic revenue increase from $300 to $1600.

New Consulting Company Ready To Boost Point-of-Sale Revenue

Revcuity, an outgrowth of Frontline Performance Group, aims to help clients capture more revenue moments with face-to-face customers, including in the car rental space.

Read More →
Ad Loading...
Martin Romjue stands at conference stage podium close to a dangling, glistening chandelier.
Rental Operationsby StaffApril 15, 2026

Meet The (Semi-New) ARN Editor

Martin Romjue has been editing and reporting for ARN since 2023 and fully transitioned to the role of chairman of the International Car Rental Show in 2026.

Read More →
Ad Loading...