National Expands Premier Fleet with Maserati Ghibli
National Car Rental has added the Maserati Ghibli S Q4 to its Premier Selection, a special part of the rental lot where customers can choose upscale vehicles.
National Car Rental's Premier Selection of luxury vehicles. Photo courtesy of National Car Rental.
National Car Rental's Premier Selection of luxury vehicles. Photo courtesy of National Car Rental.
National Car Rental has added the Maserati Ghibli S Q4 to its Premier Selection, a special part of the rental lot where customers can choose upscale vehicles.
The Ghibli, Maserati’s first-ever midsize luxury sports sedan, is now available at 10 National airport locations, including Boston, Fort Lauderdale, Los Angeles, Minneapolis, Nashville, Orlando, Phoenix, Raleigh-Durham, San Diego and Seattle.
Because the Premier Selection vehicles are marked in the lot, customers can upgrade their rental to a Premier Selection without having to visit the rental counter, says the company. National launched its Premier Selection last year.
“The selection of upscale vehicles offered through National's Premier Selection allows our customers an opportunity to choose from a wide array of luxurious driving experiences,” said Rob Connors, assistant vice president of National’s brand marketing. “Through our work with Maserati, one of the most premium vehicle manufacturers in the world, we are able to provide National customers with another high-end upgrade option for their next rental.”
For more information, visit www.nationalcar.com.
More Rental Operations
Car Rental Rates Forecast to Rise 3.6% in 2026 Before Easing in 2027
Car rental rates are projected to rise less than airfares and hotel rates in 2026, then become the only major travel category forecast to decline in 2027, according to projections from GBTA and ALTOUR.
Read More →
Avis Cuts Fleet as Summer Demand Trails Expectations
Avis Budget Group increased second-quarter earnings despite lower Americas revenue and softer-than-expected summer demand. The company also expanded Avis First and advanced its autonomous fleet operations with Waymo.
Read More →
Why Bookings Are Only the Start of the Rental Day
A reservation captures demand. The operating test is whether the business can keep the customer, vehicle, commercial terms, and next action aligned until the rental is closed.
Read More →
This Is the Oldest Car Rental Advertisement You’ll Ever See
This ad for Saunders Drive it Yourself, believed to be the first car rental company in the U.S., was found in an Omaha phone book from 1926.
Read More →
The Desk Upsell Is Costing Operators More Than it Earns
Counter upsells generate revenue, but they can also slow transactions, erode trust, and cost repeat business. Fully inclusive pricing may offer operators a better path to long-term value.
Read More →
U-Save Expands Indian Ocean Presence with New Master Franchise for Mauritius
The franchise has been acquired by Mauritian travel entrepreneur Umarfarooq Omarjee, an established figure in the island's tourism and mobility sector.
Read More →
Global Carsharing Fleet Projected to Reach 768,000 Vehicles By 2030
A new Berg Insight forecast outlines several business models driving the projected growth in public carsharing worldwide through 2029.
Read More →
Rental Car Fleet Sales Show Mid-Year Strength
June gains ensured rental fleets closed out the first half of 2026 in positive territory.
Read More →
Surprice Mobility Opens Corporate Rental Station at Milan Malpensa Airport
The Milan opening is part of Surprice Mobility's broader strategy to expand its corporate operations while increasing the use of technology across its network.
Read More →
Brazilian Executive MBA Targets Growing Domestic Rental Car Industry
Rental car companies face a unique combination of challenges that are rarely addressed in traditional programs.
Read More →