NBTA Disagrees with American Airlines’ Decision to Remove Fares From Orbitz.com
“NBTA believes it is critical to maintain a fair, transparent and competitive buying environment for business travel, and American’s decision is in direct opposition to this goal,” said Mike McCormick, executive director and COO of NBTA.
The National Business Travel Association (NBTA), a business travel organization, opposes the American Airlines decision to stop displaying and selling tickets through Orbitz Worldwide.
NBTA said it is also concerned that recent actions by Delta Airlines to pull their inventory from three smaller online travel agencies is a prelude to other airlines taking steps that will ultimately harm the business travel industry.
"American Airlines' decision will lead to higher prices and confusion for corporations, business travelers and consumers alike. Travelers wanting to fly American will now need to bounce back and forth across multiple Websites to book a trip. American's decision does nothing to help business travelers or their employers - it adds an unnecessary obstacle to smooth business travel booking and will lead to higher costs in the end," said Mike McCormick, executive director and COO of NBTA. "NBTA believes it is critical to maintain a fair, transparent and competitive buying environment for business travel, and American's decision is in direct opposition to this goal."
Global distribution systems, widely utilized by airlines worldwide, enable business travel procurement and promote transparency, access and competition. They provide business travel purchasers with the information required to make informed spending decisions.
NBTA's position is that airline mandated "direct connects" that bypass the existing distribution systems will result in a significant increase in capital expenditure that business travel buyers will ultimately bear. In addition, businesses that rely on information to negotiate for and maintain airline discount programs will be challenged in their ability to track volume and enforce travel policies.
"Air travel in general and business travel in particular is a major driving force for the economy, and we are increasingly concerned about this decision as part of a pattern of recent activity that will come at the expense of the business travel buyer. We will be releasing a comprehensive position on behalf of our members related to these concerns in the new year," McCormick said.
More Rental Operations

Car Rental Rates Forecast to Rise 3.6% in 2026 Before Easing in 2027
Car rental rates are projected to rise less than airfares and hotel rates in 2026, then become the only major travel category forecast to decline in 2027, according to projections from GBTA and ALTOUR.
Read More →
Avis Cuts Fleet as Summer Demand Trails Expectations
Avis Budget Group increased second-quarter earnings despite lower Americas revenue and softer-than-expected summer demand. The company also expanded Avis First and advanced its autonomous fleet operations with Waymo.
Read More →
Why Bookings Are Only the Start of the Rental Day
A reservation captures demand. The operating test is whether the business can keep the customer, vehicle, commercial terms, and next action aligned until the rental is closed.
Read More →
This Is the Oldest Car Rental Advertisement You’ll Ever See
This ad for Saunders Drive it Yourself, believed to be the first car rental company in the U.S., was found in an Omaha phone book from 1926.
Read More →
The Desk Upsell Is Costing Operators More Than it Earns
Counter upsells generate revenue, but they can also slow transactions, erode trust, and cost repeat business. Fully inclusive pricing may offer operators a better path to long-term value.
Read More →
U-Save Expands Indian Ocean Presence with New Master Franchise for Mauritius
The franchise has been acquired by Mauritian travel entrepreneur Umarfarooq Omarjee, an established figure in the island's tourism and mobility sector.
Read More →
Global Carsharing Fleet Projected to Reach 768,000 Vehicles By 2030
A new Berg Insight forecast outlines several business models driving the projected growth in public carsharing worldwide through 2029.
Read More →
Rental Car Fleet Sales Show Mid-Year Strength
June gains ensured rental fleets closed out the first half of 2026 in positive territory.
Read More →
Surprice Mobility Opens Corporate Rental Station at Milan Malpensa Airport
The Milan opening is part of Surprice Mobility's broader strategy to expand its corporate operations while increasing the use of technology across its network.
Read More →
Brazilian Executive MBA Targets Growing Domestic Rental Car Industry
Rental car companies face a unique combination of challenges that are rarely addressed in traditional programs.
Read More →
