Recall Masters Inc., a provider of automotive recall news, data, training, and communications, has launched its Rental Car Fleet Monitoring Service.

This new service features daily alerts and instant recall discovery through Recall Masters’ API and batch processing engines. SMART Reports help rental car agencies expedite the identification and prioritization of grounding and repairing any recalled vehicles, minimizing downtime, and maximizing consumer safety, according to the company.

With the monitoring service, rental car agencies of any size — from one location to major chains — can check their entire fleet of vehicles for recalls across major brands.

“With rising litigation, there is a real need for car rental agencies to have solutions in place that not only mitigate risk to corporate and franchise operators, but further protect the consumer,” said Christopher Miller, president of Recall Masters. “While the consumer is in search of speed and value from a car rental agency, it should not come at the expense of their safety. Car rental agencies want the same outcome and now have access to an effective and efficient solution that complements both their business operations and consumer initiatives.”

The Rental Car Fleet Monitoring Service provides information in a user-friendly format that can be easily understood by local managers and franchise operators, according to the company.

The decentralized managed app ensures rapid response of any recalled vehicle management at the local level. It enables rental agencies to monitor a nationwide fleet of vehicles by automatically distributing reports, simultaneously to each store, according to Recall Masters.