Zipcar and Boston Launch City Employee Car-Sharing Program
The new "FleetHub" Program is expected to reduce costs and streamline fleet operations for the city. The program will initially be launched as a six-month pilot, in which the city plans to extend to more vehicles following successful implementation.
Zipcar Inc. announced in a Feb. 6 press release a new partnership with the city of Boston to launch a new fleet-sharing program called FleetHub. Through this program, a number of existing city-owned fleet vehicles will be outfitted with Zipcar's proprietary car-sharing technology for use by city employees.
Through the FleetHub program, Boston has combined vehicles once dedicated to city departments to create an interdepartmental fleet. By deploying Zipcar's platform in these vehicles, as well as implementing Zipcar's self-service online reservation and secure vehicle access system, the program is expected to help the city gain new efficiencies and reduce costs.
With a focus on fleet modernization and sustainability, the program is also likely to help dispose of older, under-utilized vehicles.
"Boston is always looking for ways to be more green — both in saving money and saving energy. This partnership with Zipcar helps us do both," Mayor Thomas M. Menino said. "It will modernize the city's fleet, allowing us to reduce costs and operate more efficiently, providing fuel-efficient vehicles as well as the technology to maintain a convenient, web-based system for use by city employees."
"As a Boston-area company, we're proud to partner with Mayor Menino and the city of Boston to help implement an innovative approach to sharing expensive city assets and resources, while improving efficiency and sustainability and helping the city modernize an aging fleet," said Scott Griffith, Zipcar chairman and CEO. "By utilizing Zipcar technology through the new FleetHub program, the city of Boston will be able to reduce the environmental and fiscal impacts of operating dedicated departmental fleets, and joins smart city governments focused on developing smart solutions to complex transportation challenges."
Boston selected Zipcar as its fleet technology provider through a competitive bidding process. The program will initially be launched as a six-month pilot, in which the city plans to extend to more vehicles following successful implementation.
By utilizing Zipcar technology, Boston will be able to design and configure its fleet footprint in real time for optimal utilization; manage critical activities including preventive maintenance, fueling, billing, and fleet distribution; and analyze usage and diagnostic data.
Zipcar's technology has already been adopted through similar initiatives in Washington, D.C. and the city of Chicago.
More Rental Operations

Rental Car Fleet Sales Show Mid-Year Strength
June gains ensured rental fleets closed out the first half of 2026 in positive territory.
Read More →
Surprice Mobility Opens Corporate Rental Station at Milan Malpensa Airport
The Milan opening is part of Surprice Mobility's broader strategy to expand its corporate operations while increasing the use of technology across its network.
Read More →
Brazilian Executive MBA Targets Growing Domestic Rental Car Industry
Rental car companies face a unique combination of challenges that are rarely addressed in traditional programs.
Read More →
Green Motion Expands Into Japan With Master Franchise Agreement
Japan's tourism industry, business travel market, and demand for vehicle rental services are reasons the country represents an important market for the company.
Read More →
ACRA Carrying Fuller Industry Load As AI and EVs Lurk In Future
The leading car rental professional business group details an active legislative, regulatory, and macro-trends agenda affecting car rental operators.
Read More →
World Cup Travel Data Shows Longer Car Rentals and More One-Ways
A recent analysis of FIFA bookings found varied demand patterns that influenced rental car pricing.
Read More →
A Leveling Force: AI Morphs Into A Rental Car Profit-Seeker
Revenue managers can’t match the emerging AI tools gobbling lots of data that could counter the competitive race to the rate bottom.
Read More →Stop Losing Money On Rental Tolls
Regardless of your rental fleet size and structure, fleet managers, executives, and owners can gain valuable insights into an often-overlooked area of fleet operations.
Read More →
Rethink The Future To Avert A Race To The Bottom
Rental car operators heard a sobering industry message and a stern challenge at the close of the International Car Rental Show.
Read More →
DriveItAway, Free2move Plan Shared Fleet Program for Independent Rental Fleet Operators
Vehicles would be placed with participating rental operations to support car renter demand and provide additional fleet capacity.
Read More →
