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Enterprise Holdings has announced the launch of Enterprise Rent-A-Car, National Car Rental and Alamo Rent A Car franchise locations in Luxembourg.
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Christine Taylor has been promoted to executive vice president and chief operating officer at Enterprise Holdings Inc.
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Enterprise Holdings recruits, trains and motivates millennials through strategic use of social media, student athlete associations and the latest in job search resources.
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If millennials are happy with an experience, they are more likely to share the positive experience with their personal networks. This can create positive word-of-mouth marketing opportunities for the car rental industry.
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Enterprise Rent-A-Car has launched its new Exotic Car Collection in the U.K. at Heathrow Airport. The collection includes luxury and sports car brands such as Rolls-Royce, Lamborghini, Porsche and Ferrari.
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Enterprise Rent-A-Car is offering the opportunity to win VIP UEFA Europa tickets to the quarterfinal and final games in April and May.
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Enterprise Holdings received Travvy Awards for the “Best International Car Rental Company” and the “Best Fleet.”
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Enterprise Holdings has announced new five-year goals in its 2015 sustainability report, including reducing energy, water usage and waste.
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The national average length of replacement rental (LOR) rose slightly in the third quarter of 2015 to 11.4 days overall, according to Enterprise’s Automated Rental Management System (ARMS). California saw the largest increase in LOR.
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Enterprise Holdings Inc. has been recognized by Travel Weekly magazine with four Magellan Awards in ground transportation categories, including luxury car collection, TV commercial, ad campaign and mobile app.
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