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NewsJuly 6, 2012

<i>Global Snapshot:</i> Australian Car Rental Company Boosts Marketing through Sixt Partnership and Two Loyalty Programs

In this web-exclusive Q&A with Dan Mekler, managing director of Redspot Car Rentals of Australia, he discusses the company’s new marketing and trademark partnership with Germany’s Sixt and how Redspot’s ‘Business Club’ loyalty product has been its largest growing program in the company since the club was started in 2005.

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NewsJuly 2, 2012

Zipcar Facebook Contest Increased Fans By 9,200

Zipcar’s ‘The Ultimate Ziptrip’ contest on the social media site received 5,000 responses in the initial round.

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NewsJune 25, 2012

Alamo Rent A Car Presents New Attraction at Disneyland

Luigi’s Flying Tires opened at the Disneyland Resort in Anaheim on June 15.

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NewsJune 25, 2012

Hertz, Live Nation to Give Away VIP Treatment at Concerts in ‘Best Seats’ Contest

The ‘Best Seats in the House’ Sweepstakes will select one grand prize winner to receive a fly/VIP Drive trip with VIP seating to a concert of their choice.

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NewsJune 13, 2012

Hertz Receives Recognition for Social Media Campaign

The ‘Gas and Brake’ campaign featured an interactive site and app focusing on customers’ driving and travel personalities based around the question, ‘Are you the Gas or the Brake?’

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NewsJune 1, 2012

Budget Offers One-Way Deals Out of Arizona and Florida

In its annual one-way rental promotion, Budget Car Rental is offering unlimited mileage and no drop-off fees starting at rates of $9.95.

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NewsMay 18, 2012

Expedia Measures Travel Behavior of Beachgoers in Five Continents

Expedia launched a summer sale for travelers after finding out the results of the study, in which some respondents reported that booking their hotel and car rental together made it feel like a ‘free’ rental.

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NewsMay 16, 2012

New Website Finds Applicable Car Rental Coupons for Users

The coupons are available for rentals in the U.S., and just launched in Mexico and Canada.

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NewsMay 7, 2012

Europcar’s Summer Discount Offers Up to 40% Off

The reservation must be made for between May 31 and Aug. 31 in order to receive the discount.

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NewsMay 4, 2012

Hotels Offering Luxury Car Rental Perks for Travelers

Several hotels are offering guests the opportunity to cruise around in luxury cars during their hotel stay.

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