On Dec. 21, Rate-Highway, Inc. and Wheelsys announced a new partnership.

According to a press announcement, the partnership will result in a two-way integration between both companies’ systems, ensuring accurate pricing in real time and the ability to navigate changes on demand. The collaboration will keep clients’ rates competitive while still maximizing revenue, the companies stated.

"We are continuously investing in our research and development to provide customers with the tools they need to increase their end-to-end performance in the rental chain," said Vassilis Devletoglou, CEO and founder of Wheelsys. “Rate-Highway has always been on the forefront of innovation in car rental revenue management. Having been in the industry the longest, it gives them the natural advantage when it comes to solving the problems our operator clients face. We liked the idea of working together to help our operators grow, and with data provided from the Wheels back end, they can make smarter pricing decisions that really increase revenue.”

"We help rental companies who want to perform better and are often unable to keep up with the growing demands of revenue management,” said Michael Meyer, president and co-founder of Rate-Highway. “The day-to-day power of Wheels ERP combined with Rate-Highway’s revenue optimization abilities transformation customers from trying to keep up with their competitors into market revenue leaders. Working together we build better operations, which builds better brands.”