On March 22, car rental operator Finalrentals announced the launch of its newest operations in the country of Montenegro. The partnership has been secured by industry expert and seasoned professional Marko Milovic.

The operation will provide services across the country, including the main attraction cities like Podgorica and Tivat, with services available for airports and urban areas.

“I had a virtual meet-up with the senior management of Finalrentals,” Marko Milovic said. “They explained how they could help my rental grow in numbers and increase global development while not taking any of the business away from me. It was also amazing to hear how far they have expanded, and I’m very honored to be part of that growing team.”

Montenegro is a Balkan country bordering Serbia with rocky mountains, historic settlements, and a strip of Adriatic coastline. The Bay of Kotor, which resembles a fjord, is lined with coastal churches and fortified cities like Kotor and Herceg Novi. Durmitor National Park, home to bears and wolves, has limestone peaks, glacial lakes, and the 1,300m-deep Tara River Canyon.

“We are delighted to have Mr. Milovic on our team,” said Ammar Akhtar, founder and CEO of Finalrentals. “Not only is Mr. Milovic a wonderful person to work with, but Montenegro is an amazing country that needs to be explored more by the rest of the world. So we are thrilled to offer Finalrentals to Montenegro under the able guidance of Marko Milovic.”

Finalrentals is a fast-growing car rental partnership program, headquartered in Wales, United Kingdom, which has added almost 30 nations to its global network.