Auto Rental News
MenuMENU
SearchSEARCH

Approximately 40% of Zipcar Business Members Sell or Don’t Buy a Car

Zipcar and the University of California, Berkeley's Transportation Sustainability Research Center (TSRC), announced that two in five corporate Zipcar members sell or avoid buying a vehicle after joining Zipcar.

by Staff
July 29, 2015
Approximately 40% of Zipcar Business Members Sell or Don’t Buy a Car

Photo courtesy of Zipcar.

2 min to read


Photo courtesy of Zipcar.

Zipcar and the University of California, Berkeley's Transportation Sustainability Research Center (TSRC), announced that two in five corporate Zipcar members — people who join a carsharing program through an affiliation with an employer — sell or avoid buying a vehicle after joining Zipcar.

This was a finding from TSRC's case study on the impact of carsharing programs used by businesses.

Ad Loading...

Twenty percent of all Zipcar for Business members reported that they sold a personally owned car after becoming a member, while another 20% avoided buying a car as a result of joining Zipcar through an employer-sponsored account, according to the study.

"Zipcar's mission is to enable simple and responsible urban living," said Kaye Ceille, Zipcar president. "Businesses are increasingly conscious of their environmental footprint, and we're proud that this research supports what we've long believed — that Zipcar for Business has many significant environmental benefits for companies, including reducing vehicles on the road."

In total, the Zipcar for Business program has eliminated the need for roughly 33,000 vehicles across North America, according to the study. The study also found that of those Zipcar members who switched to zero-car households after joining a carsharing business program, 41% percent take public transit more often, 22% bike more often and 41% walk more.

"The business and corporate market for car sharing — until now — has not been well researched," said Dr. Susan Shaheen, co-director of the TSRC. "Applying our team and research expertise to Zipcar's raw data gives us the first look into how business carsharing members change behavior, and we found that this service yielded reduced car ownership and increased multi-modal behavior, particularly among corporate members that became zero-car households due to business carsharing."

For more information about Zipcar for Business, visit www.zipcar.com/business.

More Rental Operations

Photos of Martin Romjue and Denis Gjoni on opposite sides of large headline for the video.
Rental Operationsby Martin RomjueJune 17, 2026

Stop Losing Money On Rental Tolls

Regardless of your rental fleet size and structure, fleet managers, executives, and owners can gain valuable insights into an often-overlooked area of fleet operations.

Read More →
Richard Lowden gesturing on stage in front of a red curtain at the Gaylord Texan Resort near Dallas.
Rental Operationsby Martin RomjueJune 12, 2026

Rethink The Future To Avert A Race To The Bottom

Rental car operators heard a sobering industry message and a stern challenge at the close of the International Car Rental Show.

Read More →
John Possumato holding microphone while asking a question during a live conference session at the ICRS Show.

DriveItAway, Free2move Plan Shared Fleet Program for Independent Rental Fleet Operators

Vehicles would be placed with participating rental operations to support car renter demand and provide additional fleet capacity.

Read More →
Ad Loading...
Close-up of a Jeep Wrangler front grille and headlight with text noting Stellantis’ recall of 1.3 million Jeep vehicles worldwide over a potential fire risk tied to power steering wiring.
Fleet Acquisitionby StaffJune 10, 2026

Stellantis Recalls 1.3 Million Jeep Vehicles Worldwide Over Fire Risk

Stellantis is recalling more than 1.3 million Jeep Wrangler and Gladiator models worldwide over a fire risk linked to power steering pump wiring.

Read More →
Franchisee standing with yellow U-Save branded sign in front of the rental car outlet.

Green Motion And U-Save Open Rental Operations In Guatemala

The brands will open their first rental car outlets in the country at La Aurora International Airport in Guatemala City.

Read More →
An airplane parked at a gate next to large headline and bullet points about study highlights.

U.S. Business Travel Drives $623 Billion+ in Economic Impact as Spending Reaches $538 Billion

The data also underscores the industry’s strong multiplier effect across the U.S. economy, revealing that each dollar invested in business travel in 2024 generated $1.16 in GDP.

Read More →
Ad Loading...
Green and black bar graphs show May 2025 v. 2026 fleet vehicle sales into commercial, rental, and government fleet sectors.
Fleet Acquisitionby Martin RomjueJune 3, 2026

Rental Fleet Sales Skating Just Above 2025 Levels

The U.S. economy's continued growth and positive business investment are creating a favorable environment for fleet vehicle demand.

Read More →
Interviewer Martin Romjue and guest Ryan Kerzner on both sides of a title page with large lettering.
Rental Operationsby Martin RomjueJune 3, 2026

Grow Your Rental Business Beyond Cars

Rental fleet operations are facing numerous evolving challenges and opportunities from AI technology to rate and revenue management, to customer service and business growth.

Read More →
An AI-imaging tunnel instantly scans a car for damages at Wenn's location in Lithuania.
Rental OperationsJune 2, 2026

Using AI to Create Clarity, Not Conflict, in Rental Car Damage

Rental companies still need people, policy, judgment, and thoughtful implementation, with operators remaining in control of the customer experience.

Read More →
Ad Loading...
Close up of a high-tech vehicle console with a remote key.
Rental OperationsJune 1, 2026

Get Ready To Roll: No Stopping Self-Driving Rental Cars

The autonomous mobility technology revolution will move at its own pace, but sooner rather than later.

Read More →
Ad Loading...