2005 Car Rental Show
The Car Rental Show, the only industry-wide trade show for the auto rental industry, celebrated its 10th anniversary in October with a record 32 educational sessions.
Seminars focused on topics ranging from technology solutions (RFID and GPS fleet management systems, Web services applications and rental software programs, to name a few) to government relations issues and changing regulations.
On the show floor, attendees had the opportunity to explore their options in product classes ranging from fleet vehicles to car wash systems. Exhibit booths also highlighted providers of insurance, subrogation, remarketing, employee training, and fleet financing services.
The event, held Sept. 12-14 at the Las Vegas Hilton, attracted more than 600 people. Auto Rental News sponsored the show. This year’s show featured presentations from several prominent industry leaders, including Chuck Fallon, executive vice president of revenue generation for Cendant Car Rental Group. His keynote address was titled, “Evolving Trends in Revenue Generation: The Art of the Relationship.”
Other industry leaders offering presentations included Robert Muhs, vice president of government affairs for Cendant Car Rental Group; Lee Kaplan, senior vice president and chief administrative officer for Enterprise Rent-A-Car; James Davidson, president and CEO of Farelogix; John Turato, vice president of technology for Cendant Car Rental Group; and Tom Webb, chief economist for Manheim. Upcoming issues of the magazine will include more highlights.
In response to rising fleet costs, event organizers made a special effort to increase focus on fleet planning strategies and vehicle remarketing trends. In addition to Webb’s remarketing analysis, two widely respected remarketing experts — Scott Lilja of NADA Official Used Car Guide and Jonathan Banks of Automotive Lease Guide — forecasted used car residual values and offered fleet planning advice. David McKay, senior director of auto finance and insurance for J.D. Power & Associates’ Power Information Network, served as moderator.
Highlights of some of the Car Rental Show sessions will appear in upcoming issues of the magazine.
More Rental Operations

Avis Cuts Fleet as Summer Demand Trails Expectations
Avis Budget Group increased second-quarter earnings despite lower Americas revenue and softer-than-expected summer demand. The company also expanded Avis First and advanced its autonomous fleet operations with Waymo.
Read More →
Why Bookings Are Only the Start of the Rental Day
A reservation captures demand. The operating test is whether the business can keep the customer, vehicle, commercial terms, and next action aligned until the rental is closed.
Read More →
This Is the Oldest Car Rental Advertisement You’ll Ever See
This ad for Saunders Drive it Yourself, believed to be the first car rental company in the U.S., was found in an Omaha phone book from 1926.
Read More →
The Desk Upsell Is Costing Operators More Than it Earns
Counter upsells generate revenue, but they can also slow transactions, erode trust, and cost repeat business. Fully inclusive pricing may offer operators a better path to long-term value.
Read More →
U-Save Expands Indian Ocean Presence with New Master Franchise for Mauritius
The franchise has been acquired by Mauritian travel entrepreneur Umarfarooq Omarjee, an established figure in the island's tourism and mobility sector.
Read More →
Global Carsharing Fleet Projected to Reach 768,000 Vehicles By 2030
A new Berg Insight forecast outlines several business models driving the projected growth in public carsharing worldwide through 2029.
Read More →
Rental Car Fleet Sales Show Mid-Year Strength
June gains ensured rental fleets closed out the first half of 2026 in positive territory.
Read More →
Surprice Mobility Opens Corporate Rental Station at Milan Malpensa Airport
The Milan opening is part of Surprice Mobility's broader strategy to expand its corporate operations while increasing the use of technology across its network.
Read More →
Brazilian Executive MBA Targets Growing Domestic Rental Car Industry
Rental car companies face a unique combination of challenges that are rarely addressed in traditional programs.
Read More →
Green Motion Expands Into Japan With Master Franchise Agreement
Japan's tourism industry, business travel market, and demand for vehicle rental services are reasons the country represents an important market for the company.
Read More →
