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Enterprise Buys Triangle to Expand Southeast Footprint

Enterprise Holdings announced it has acquired Triangle Rent A Car, based in Raleigh, N.C. The purchase includes the Triangle brand, locations, websites and a majority of its fleet, including its van and truck rental business.

by Staff
February 13, 2015
Enterprise Buys Triangle to Expand Southeast Footprint

Photo via Triangle Rent A Car. 

2 min to read


Photo via Triangle Rent A Car. 

Enterprise Holdings, which operates the Enterprise Rent-A-Car, National Car Rental and Alamo Rent A Car brands, today announced it has acquired Triangle Rent A Car, based in Raleigh, N.C. The purchase includes the Triangle brand, locations, websites and a majority of its fleet, including its van and truck rental business.

Located across Georgia, North Carolina, South Carolina and Virginia, Triangle’s 29 branch offices will immediately transition to one of the Enterprise Holdings’ brand locations, says the company.

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“Triangle Rent A Car’s reputation for taking excellent care of its customers closely aligns with Enterprise’s commitment to superior customer service,” said Brice Adamson, senior vice president at Enterprise Holdings. “This acquisition is an opportunity to provide even better service to our customers in the Southeast, where the demand for reliable, cost-effective transportation solutions continues to grow.”

Enterprise Holdings’ goal is to retain the approximately 300 full- and part-time Triangle Rent A Car employees, according to the company. The acquisition supports the expansion of Enterprise Holdings’ branch network in the Southeast.

“As family-owned companies, Enterprise Holdings and Triangle Rent A Car share many of the same values, including our customer service philosophies,” said Frank Colonna, president of Triangle Rent A Car. “Given Enterprise’s vast resources and strong focus on putting the customer first, I’m confident that our loyal customers, employees and business partners are in good hands with Enterprise.”

Established in 1979, Colonna opened the first Triangle in an old gas station in Raleigh with seven cars to rent. In 1981, he opened a second location in Wilmington. Click here for a more in-depth look at Triangle’s history.


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