Enterprise Holdings Releases 2012 Fiscal Report, Sustainability Update
According to Enterprise Holdings, the company generated $13.5 billion in revenue during fiscal year 2012. As a privately held business, Enterprise Holdings does not disclose net income.
Enterprise Holdings — which owns and operates Enterprise Rent-A-Car, National Car Rental and Alamo Rent A Car — provided highlights on Oct. 26 of its 2012 fiscal year, including an updated “Corporate Sustainability Report.”
According to Enterprise Holdings, the company generated $13.5 billion in revenue during fiscal year 2012, achieving record revenue and profitability for the third year in a row. As a privately held business, Enterprise Holdings does not disclose net income.
Enterprise Holdings is held by the Taylor family of St. Louis, who also owns Enterprise Fleet Management, the fleet management company that provides services to medium and small commercial fleets. Together, the two companies accounted for more than $15 billion in revenues this past fiscal year, or 6% in year-over-year combined revenue growth, according to Enterprise.
Combined, Enterprise Holdings and Enterprise Fleet Management also accounted for:
Total worldwide assets: $27.3 billion, an increase of $3.8 billion from a year ago.
Global fleet: more than 1.2 million cars/trucks.
Sales of used vehicles: more than 64,000 directly to consumers through the company’s retail car sales division, now operating more than 130 car sales locations across the country.
Corporate travel revenues: more than $2.5 billion.
“The continued strength of our unsurpassed Enterprise Rent-A-Car brand and the successful integration of the National and Alamo brands at the airport have fueled our ability to extend our reach and serve customers in new markets,” said chairman and CEO Andrew C. Taylor. “Our performance this past year is, once again, a tribute to our employees. Their unwavering focus on providing consistently exceptional service continues to reward our business with loyal customers, solid growth and a healthy bottom line.”
Sustainability Report
Earlier this year Enterprise announced the Driving Futures Network, consisting of Enterprise Rent-A-Car branches designed to make electric vehicles and hybrids more accessible and convenient for customers.
In addition, Enterprise’s car sharing continued to expand in municipalities, on military bases, and on corporate and college campuses during the past fiscal year. The company also acquired car sharing programs in Philadelphia, New York and Boston, officially annoucing a name change to Enterprise Car Share.
The company’s efforts also include working in partnership with organizations such as the National League of Cities' Sustainable Cities Institute, the Transportation Sustainability Research Center, the Electrification Coalition and the Department of Energy’s “Clean Cities” initiative.
According to the Enterprise Holdings Foundation, it provided more than $16.4 million in grants during fiscal 2012 and approximately 80% of the giving went to fulfill employee requests to support local community organizations. Enterprise Holdings employees — supported by corporate matching funds from the company Foundation — were the 13th largest corporate campaign contributors to the United Way in North America, according to the company.
More Rental Operations

Palm Beach Airport Code Change Creates Car Rental Distribution Gap
A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.
Read More →
U-Save Continues Dominican Republic Expansion with Launch in Punta Cana
The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.
Read More →
When AI Books the Rental Car, Who Controls the Sale?
As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)
Read More →
European Booked Car Rental Rates Fell 5%, Results Varied by Country
Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.
Read More →Is It Time to Rethink Rental Categories?
As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.
Read More →
Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental
Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)
Read More →
U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%
Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.
Read More →
Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
Read More →
In Memoriam: Bobby Klyce, Avis Licensee Legend
The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.
Read More →How to Build Custom Fleet Tools With AI and Vibe Coding [Webinar]
A new Automotive Fleet webinar explores how fleet managers are using AI and vibe coding to automate routine work and create simple operational tools without traditional programming skills.
Read More →
