Auto Rental News
MenuMENU
SearchSEARCH

Enterprise Renews Contract with Sabre

Enterprise Holdings and Sabre Corp., a technology provider to the travel industry, have renewed a multi-year agreement to sell inventory in the Sabre global distribution system.

by Staff
November 5, 2014
2 min to read


Enterprise Holdings and Sabre Corp. have renewed a multi-year technology agreement to market and sell pricing and inventory availability in the Sabre global distribution system.

All three of Enterprise Holdings’ brands (Enterprise Rent-A-Car, National Car Rental and Alamo Rent-A-Car) are included in the global agreement, according to Sabre.

Ad Loading...

Sabre's travel marketplace plays a role in facilitating the marketing and sale of ancillaries, airfares, hotel rooms, rental cars, rail tickets and other types of travel to more than 400,000 travel agents and thousands of corporations who use it to shop, book and manage travel, according to the company.

"As we continue to expand globally, the Sabre travel marketplace will help us reach the most travelers around the world," said Lisa Burgess, vice president for Enterprise Holdings. "Sabre has been a great technology partner and an important part of our marketing strategy."

Enterprise will also use Sabre's Car Vision data product, which provides an end-to-end strategic view of performance in Sabre's travel marketplace. Sabre's car data products provide a tool to help guide a supplier's marketing, revenue and operations decisions, says the company.

"Sabre continues to develop new ways to partner with our suppliers — helping them increase revenues and differentiate themselves using our data products," said Greg Webb, president, Sabre Travel Network. "Enterprise has been an innovative partner in the use of such new and different tools. We look forward to continuing our work together and providing even more solutions in the future."


More Rental Operations

plane, palm trees, car rental sign
Rental Operationsby Chris BrownSeptember 15, 2026

Palm Beach Airport Code Change Creates Car Rental Distribution Gap

A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.

Read More →
Team members of U-Save's new franchise
Rental Operationsby StaffSeptember 15, 2026

U-Save Continues Dominican Republic Expansion with Launch in Punta Cana

The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.

Read More →
A traveler searches for rental cars with an AI bot
Rental OperationsSeptember 14, 2026

When AI Books the Rental Car, Who Controls the Sale?

As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)

Read More →
Ad Loading...
map of europe and summer car rental rates
Rental OperationsSeptember 11, 2026

European Booked Car Rental Rates Fell 5%, Results Varied by Country

Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.

Read More →
thumbnail of Chris Brown and Mike DeLorenzo with title Time to Rethink Rental Categories?
Rental Operationsby Chris BrownSeptember 8, 2026

Is It Time to Rethink Rental Categories?

As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.

Read More →
Woman receiving car rental rates on computer from AI agent
Rental OperationsSeptember 1, 2026

Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental

Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)

Read More →
Ad Loading...
map of globe with regional corporate car rental rates
Rental Operationsby StaffAugust 25, 2026

U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%

Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.

Read More →
Sixt H1 financial results
Rental Operationsby StaffAugust 14, 2026

Sixt Revenue Tops $2.4 Billion in First Half of 2026

Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.

Read More →
Bobby Klyce in memoriam image
Rental Operationsby Chris BrownAugust 13, 2026

In Memoriam: Bobby Klyce, Avis Licensee Legend

The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.

Read More →
Ad Loading...
Vibe coding webinar promo image
Rental Operationsby StaffAugust 12, 2026

How to Build Custom Fleet Tools With AI and Vibe Coding [Webinar]

A new Automotive Fleet webinar explores how fleet managers are using AI and vibe coding to automate routine work and create simple operational tools without traditional programming skills.

Read More →
Ad Loading...