Auto Rental News
MenuMENU
SearchSEARCH

Europcar Appoints New Managing Director for Australia, New Zealand

Benoît Garel has taken over the position from Ron Santiago, who has been appointed managing director of Europcar Mobility Group U.K.

February 10, 2021
Europcar Appoints New Managing Director for Australia, New Zealand

Garel's priority will be to deploy the Group’s “Connect” plan in Australia and New Zealand, responding to the new customer needs and expectations that have been reinforced by the Covid-19 crisis and are now part of the “new normal.” 

Photo via Depositphotos.

2 min to read


Europcar Mobility Group announced yesterday that Benoît Garel will take over as managing director of Europcar Mobility Group Australia/New Zealand, covering all activities of the Group in this region. Garel has taken over the position from Ron Santiago, who has been appointed managing director of Europcar Mobility Group U.K.

Garel began his career at KPMG, then a private equity company. He joined Europcar Mobility Group in 2008 and held various management positions within the Group’s central functions, including group controller. In 2018, he was appointed managing director for the mid-size countries, with responsibility for integrating newly acquired countries within the Group.

Ad Loading...

Before being appointed managing director of Australia/New Zealand, Garel was the Group’s deputy chief operating officer.

Garel's priority will be to deploy the Group’s “Connect” plan in Australia and New Zealand, responding to the new customer needs and expectations that have been reinforced by the Covid-19 crisis and are now part of the “new normal.” This will require the development of contactless services and increased flexibility in the service offering, the acceleration of the roll out of a greener fleet and the nurture of the Group’s safety-first culture.

In the coming months, Garel and his teams will do so by taking advantage of the innovative service offering that the Group is rolling out in all the countries where it is present: a fully flexible long-term rental solution for B2B and B2C customers, a recognized vans and trucks offer, provided by a dedicated business unit for B2B customers, which will be adapted to the specificities of the Australian and the New Zealand markets.

More Rental Operations

A counter agent chats with a customer over a rental counter
Rental OperationsJuly 21, 2026

The Desk Upsell Is Costing Operators More Than it Earns

Counter upsells generate revenue, but they can also slow transactions, erode trust, and cost repeat business. Fully inclusive pricing may offer operators a better path to long-term value.

Read More →
U-Save Mauritius team

U-Save Expands Indian Ocean Presence with New Master Franchise for Mauritius

The franchise has been acquired by Mauritian travel entrepreneur Umarfarooq Omarjee, an established figure in the island's tourism and mobility sector.

Read More →
Back view of a remote driver in front of a screen delivering a car to a location.

Global Carsharing Fleet Projected to Reach 768,000 Vehicles By 2030

A new Berg Insight forecast outlines several business models driving the projected growth in public carsharing worldwide through 2029.

Read More →
Ad Loading...
green and blue bar graphs compare fleet sales June 2025 versus June 2026
Fleet Acquisitionby Martin RomjueJuly 8, 2026

Rental Car Fleet Sales Show Mid-Year Strength

June gains ensured rental fleets closed out the first half of 2026 in positive territory.

Read More →
Close up of a row of white CUVs in the Surprice Mobility fleet at the Milan airport.

Surprice Mobility Opens Corporate Rental Station at Milan Malpensa Airport

The Milan opening is part of Surprice Mobility's broader strategy to expand its corporate operations while increasing the use of technology across its network.

Read More →
Julian Gritsch with an MBA class in a classroom.

Brazilian Executive MBA Targets Growing Domestic Rental Car Industry

Rental car companies face a unique combination of challenges that are rarely addressed in traditional programs.

Read More →
Ad Loading...
Green Motion team with banner bearing Japanese flag.

Green Motion Expands Into Japan With Master Franchise Agreement

Japan's tourism industry, business travel market, and demand for vehicle rental services are reasons the country represents an important market for the company.

Read More →
ACRA Chairman Sharky Laguana on stage at the ICRS event in Grapevine, Texas.
Legal & Legislativeby Martin RomjueJune 24, 2026

ACRA Carrying Fuller Industry Load As AI and EVs Lurk In Future

The leading car rental professional business group details an active legislative, regulatory, and macro-trends agenda affecting car rental operators.

Read More →
Light blue horizontal bar graphs on a chart showing World Cup-related rental car booking trends.
Rental OperationsJune 23, 2026

World Cup Travel Data Shows Longer Car Rentals and More One-Ways

A recent analysis of FIFA bookings found varied demand patterns that influenced rental car pricing.

Read More →
Ad Loading...
Side view of ICRS speaker Sanchit Garg at podium in front of a floor lit red curtain
Rental Operationsby Martin RomjueJune 22, 2026

A Leveling Force: AI Morphs Into A Rental Car Profit-Seeker

Revenue managers can’t match the emerging AI tools gobbling lots of data that could counter the competitive race to the rate bottom.

Read More →
Ad Loading...