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Getting Micro About Car Rental Finances

ICRS 2025: Operators will get a chance to delve into the nitty-gritty that can help your rental fleet make money and save money.

April 8, 2025
Getting Micro About Car Rental Finances

Attendees at the International Car Rental Show can learn more about the micro-level finances of rental car businesses in a session on April 16 at 9:30 a.m. at Paris Las Vegas.

Graphic: BBM / Photos: Speakers

2 min to read


As a seasonal business with intermittent cash flow, car rental operations must find ways to balance out their finances throughout the year to ensure a profit.

That calls for a detailed real-time look at revenue and operating costs, preferably broken out per vehicle.

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Attendees at the International Car Rental Show can learn more about the micro-level finances of rental car businesses in a session on April 16 at 9:30 a.m. at Paris Las Vegas. Carlos Bazan, head of operations for the Americas for Green Motion International and U-Save International, and Jon Dill, operations director for NextCar/Priceless/Ren-A-Wreck, will lead the session.

Among key takeaway points for attendees:

  • Learn how to buy rental cars, when to buy them, how much to buy them for, and understand lifespans for each fleet vehicle.

  • Learn when a vehicle needs to be sold, the right sale price, and how much money to put back into cash flow and company profit.

  • Drill down to see how much an operation is making per car, the cost per car, and the best fleet structure. 

  • With seasonality of rental fleets, what kind of expenses and people will an operation need? Is fleet size right for the market? 

  • How to avoid overextending a fleet and make sure you are not buying too few or too many cars in each month.

The International Car Rental Show will be held April 14-16 at Paris Las Vegas and bring together the owners, operators, executives, and managers of various rental car operations for three days of networking, education, and vendor business connections. REGISTRATION HERE

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