Related: Hertz: Customer Pain Points Should Drive Innovation
Hertz Closes Q3 with $2.8B Revenue
Hertz's Q3 earnings are a 7% increase from the same time last year.

The company reported adjusted net income for the third quarter 2018 of $180 million.
Photo courtesy of Hertz.
Hertz Global Holdings released its Q3 financial results today, reporting a total revenue of $2.8 billion, a 7% increase versus the third quarter 2017.
Income before income taxes for the third quarter 2018 was $181 million versus $143 million in the same period last year. Third quarter 2018 net income attributable to Hertz Global was $141 million, or $1.68 per diluted share, compared to $93 million, or $1.12 per diluted share, during the third quarter 2017.
The company reported adjusted net income for the third quarter 2018 of $180 million, or $2.14 adjusted diluted EPS, compared to $118 million, or $1.42 adjusted diluted EPS, for the same period last year. Adjusted corporate EBITDA for the third quarter 2018 was $351 million, compared to $321 million in the same period last year.
"Our operational turnaround continues to move forward as reflected by our fourth consecutive quarter of year-over-year revenue and adjusted earnings growth," said Kathryn V. Marinello, president and CEO of Hertz Global. "We are balancing our priorities of targeting a higher-quality revenue mix, while making investments in our operations, brands, and technologies to optimally position the company for long-term, sustainable growth."
Third Quarter 2018 Compared to Third Quarter 2017:
Total revenues increased 7%; U.S. RAC total revenues up 10%
Net income attributable to Hertz Global improved 52% to $141 million
Adjusted corporate EBITDA improved 9% to $351 million
U.S. RAC total RPD up 3%
U.S. RAC net depreciation per unit per month decreased 15%
Hertz's international RAC segment revenues increased 1%, and increased 3% when excluding the impact of foreign currency. Total RPD increased 3%, and excluding the impact of Brazil, total RPD increased 1%. Volume was flat versus the prior-year quarter and increased 2% excluding Brazil. The results excluding Brazil were driven by solid growth in the Asia/Pacific region, along with moderate leisure growth in Europe.
Net depreciation per unit per month increased 3%, or 1% excluding Brazil.
Adjusted corporate EBITDA for international RAC decreased 11% compared with a year ago driven by increased direct vehicle operating expenses and vehicle depreciation.
More Rental Operations

Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
Read More →
In Memoriam: Bobby Klyce, Avis Licensee Legend
The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.
Read More →How to Build Custom Fleet Tools With AI and Vibe Coding [Webinar]
A new Automotive Fleet webinar explores how fleet managers are using AI and vibe coding to automate routine work and create simple operational tools without traditional programming skills.
Read More →
Car Rental Rates Forecast to Rise 3.6% in 2026 Before Easing in 2027
Car rental rates are projected to rise less than airfares and hotel rates in 2026, then become the only major travel category forecast to decline in 2027, according to projections from GBTA and ALTOUR.
Read More →
Avis Cuts Fleet as Summer Demand Trails Expectations
Avis Budget Group increased second-quarter earnings despite lower Americas revenue and softer-than-expected summer demand. The company also expanded Avis First and advanced its autonomous fleet operations with Waymo.
Read More →
Why Bookings Are Only the Start of the Rental Day
A reservation captures demand. The operating test is whether the business can keep the customer, vehicle, commercial terms, and next action aligned until the rental is closed.
Read More →
This Is the Oldest Car Rental Advertisement You’ll Ever See
This ad for Saunders Drive it Yourself, believed to be the first car rental company in the U.S., was found in an Omaha phone book from 1926.
Read More →
The Desk Upsell Is Costing Operators More Than it Earns
Counter upsells generate revenue, but they can also slow transactions, erode trust, and cost repeat business. Fully inclusive pricing may offer operators a better path to long-term value.
Read More →
U-Save Expands Indian Ocean Presence with New Master Franchise for Mauritius
The franchise has been acquired by Mauritian travel entrepreneur Umarfarooq Omarjee, an established figure in the island's tourism and mobility sector.
Read More →
Global Carsharing Fleet Projected to Reach 768,000 Vehicles By 2030
A new Berg Insight forecast outlines several business models driving the projected growth in public carsharing worldwide through 2029.
Read More →
