Auto Rental News
MenuMENU
SearchSEARCH

Hertz Negotiating to Lease Vehicles

Hertz said it's negotiating with two automakers to lease as much as 20 percent of its U.S. fleet.

by Staff
May 13, 2009
2 min to read


Hertz Global Holdings Inc. said it’s negotiating with two automakers to lease as much as 20 percent of its U.S. cars to cut fleet financing costs, according to Bloomberg.

Hertz Global Holdings Chief Executive Officer Mark Frissora on May 6 identified the carmakers only as investment-grade companies, ruling out U.S. automakers. Frissora said Hertz wouldn’t take title of the vehicles.

Ad Loading...

A lease deal this year would be a first in the U.S. for Hertz, which has lease agreements in Germany and Switzerland.

The deal would help replenish inventory and reduce the need for $5 billion in fleet financing next year without tapping credit markets that are currently closed to rental-car companies.

Last year, Hertz bought about 30 percent of its U.S. fleet from Ford Motor Co. and 25 percent from General Motors Corp. The rental-car company sold about 63 percent of its cars back to their manufacturers after six to eight months, with the rest sold to the market. Hertz uses proceeds from car resales to pay back loans.

Hertz is diversifying its fleet with cars from Toyota Motor Corp., Hyundai Motor Co. and Kia Motors Corp., Frissora said.

A spokeswoman for Hyundai’s U.S. unit in Fountain Valley, Calif., and spokesmen for Toyota and Nissan all said their companies were not talking about a lease deal with Hertz. Kia continues to do “standard” fleet business with Hertz, in which the rental company takes title of the vehicles it purchases.

More Rental Operations

thumbnail what does it take to succeed in b2b rentals
Rental Operations•by Chris Brown•October 12, 2026

What Does It Take to Succeed in B2B Rentals?

The fundamentals may be familiar to daily car rental operators, but project-based truck rentals put different demands on the fleet and the business.

Read More →
Photo of Ana Laborde and world map
Rental Operations•by Chris Brown•October 12, 2026

NPR Builds on International Partnerships to Grow Rental Bookings

With Ana Laborde supporting broker development, NPR Auto Group is tailoring distribution strategies, rate packages, and partnerships to grow international reservations across its three brands.

Read More →
Rental car agent shows woman her choice of rental car
Rental Operations•by Chris Brown•October 7, 2026

Advantage, Sixt Place Among Top Five in Annual Satisfaction Study

While Enterprise and National retain the top spots in JD Power’s 2026 rankings, the latest customer satisfaction results suggest renters can find competitive service beyond the biggest car rental names.

Read More →
Ad Loading...
an exotic car wrapped in an insurance policy
Rental Operations•October 1, 2026

The $100,000 Insurance Trap in Exotic Car Rentals

Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.

Read More →
globe of world and drivers license from UK
Rental Operations•September 28, 2026

The Booking Is Confirmed, But Is Your Customer Ready to Drive?

For international renters, a confirmed reservation doesn’t always mean they’re eligible to drive. Earlier checks can help operators catch documentation and payment issues before the customer reaches the counter.

Read More →
Scenes from Car Rental Shows past
Rental Operations•by Staff•September 23, 2026

ICRS 2027 Opens Call for Papers

The International Car Rental Show seeks session proposals on the business, operational, and technology issues facing car rental operators. Submissions are due Jan. 15.

Read More →
Ad Loading...
hand holding phone and Turo logo
Rental Operations•by Staff•September 21, 2026

Turo to Launch Vehicle Delivery Service

Turo Delivered will let travelers search for vehicles that hosts can deliver directly to hotels, homes, airports, train stations, and other locations.

Read More →
plane, palm trees, car rental sign
Rental Operations•by Chris Brown•September 15, 2026

Palm Beach Airport Code Change Creates Car Rental Distribution Gap

A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.

Read More →
Team members of U-Save's new franchise
Rental Operations•by Staff•September 15, 2026

U-Save Continues Dominican Republic Expansion with Launch in Punta Cana

The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.

Read More →
Ad Loading...
A traveler searches for rental cars with an AI bot
Rental Operations•September 14, 2026

When AI Books the Rental Car, Who Controls the Sale?

As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)

Read More →
Ad Loading...