As Mike Tyson said famously, “Everyone has a plan, until they get punched in the mouth.” This year, the car rental industry suffered multiple Mike Tyson-like blows. 

As a result, the usual fleet plan — one diagrammed from years of seasonal patterns, cash flows, lifecycle analyses, and relationship building — is now unsustainable. How do you manage your biggest capital expense moving forward?

Panelists Mike Muehlenfeld of Walser Fleet, Joe Lyons of Car Management & Consulting Group, and Juan Rivera of Sixt will explore these unprecedented challenges during a seminar at the virtual ICRS Experience.

The panel will explore new benchmarks around RPD, RPU, and utilization, adjusting model mix to meet shifts in rental types, and taking advantage of a hot used car market while balancing rental demand, as well as cover the current auction and manufacturer landscapes. 

“This panel brings decades of experience in fleet buying, remarketing, and operations,” said Chris Brown, executive editor of Auto Rental News and conference chair. “They’ll arm operators with the tools they need to navigate uncharted waters.” 

“Rethinking Your Fleet Plan to Solve Tomorrow’s Challenges” will convene on Wednesday, Oct. 21 at 9am PST. The ICRS Experience, free for fleet operators, takes place live online Oct. 19-23.