Auto Rental News
MenuMENU
SearchSEARCH

Ken Research: Latvia, Belgium, Ukraine to Help Stimulate European Car Rental Growth

Ken Research’s report "Europe Car Rental Industry Analysis to 2017 — Latvia, Belgium and Ukraine to Stimulate the Market Growth" presents an analysis of the car rental industry in Europe over the past seven years from 2006-2012.

by Staff
January 14, 2014
2 min to read


Ken Research’s report "Europe Car Rental Industry Analysis to 2017 — Latvia, Belgium and Ukraine to Stimulate the Market Growth" presents an analysis of the car rental industry in Europe over the past seven years from 2006-2012.

The report covers market size by revenue and market segmentation by on-airport and off-airport rental locations in Germany, France, the U.K., Italy and Spain. Additionally, it includes information about the growing markets of European countries such as the Netherlands, Switzerland, Belgium, Russia, Latvia and Ukraine.

Ad Loading...

In 2007, the market proceeds from the car rentals in Europe were valued at $13,300.00 million, which advanced to $14,000.00 million in 2008, according to the report. This marked a significant growth of 5.26% in the same year. However, owing to adverse global economic scenario, the revenues from the car rentals in Europe stagnated in 2009.

Here are a few findings from Ken Research’s report:

  • Europe car rental revenue from the off-airport segment has escalated at an average annual growth rate of 1.67% over the period 2006-2012 from $7,624.20 million in 2006.

  • Car rental industry in Europe is anticipated to grow at a Compound Annual Growth Rate (CAGR) of 3.85% over the span of 2012-2017

The European car rental industry will be driven mainly by the expansion of tourism and travel industry in various European countries, buoyed by government initiatives, according to the report. The rising household income of travelers will continue to fuel increasing demand for leisure trips. Additionally, international trade in the European region will continue to sustain demand from business travel in different countries of Europe, says the report.

For more information on the Ken Research report, visit http://www.kenresearch.com/automotive-transportation/car-rental/europe-car-rental-market-research-report/439-100.html

More Rental Operations

a laptop shows different connectivity paths for car rental supply
Rental Operations•October 23, 2026

Direct, Broker or Hybrid? How Travel Retailers Source Rental Cars

As travel retailers weigh direct supplier relationships against third-party distribution, rental operators need to understand how those decisions affect their business.

Read More →
thumbnail of title and photo of Joel Price and Chris Brown
Rental Operations•by Chris Brown•October 20, 2026

How Did This Independent Rental Operator Grow to 170 Vehicles in 4 Years?

With 170 vehicles across three Kentucky locations, Joel Price relies on an overseas team to handle reservations, payments, and after-hours customer service. It's one part of an unconventional approach to growing an independent rental operation.

Read More →
thumbnail what does it take to succeed in b2b rentals
Rental Operations•by Chris Brown•October 12, 2026

What Does It Take to Succeed in B2B Rentals?

The fundamentals may be familiar to daily car rental operators, but project-based truck rentals put different demands on the fleet and the business.

Read More →
Ad Loading...
Photo of Ana Laborde and world map
Rental Operations•by Chris Brown•October 12, 2026

NPR Builds on International Partnerships to Grow Rental Bookings

With Ana Laborde supporting broker development, NPR Auto Group is tailoring distribution strategies, rate packages, and partnerships to grow international reservations across its three brands.

Read More →
Rental car agent shows woman her choice of rental car
Rental Operations•by Chris Brown•October 7, 2026

Advantage, Sixt Place Among Top Five in Annual Satisfaction Study

While Enterprise and National retain the top spots in JD Power’s 2026 rankings, the latest customer satisfaction results suggest renters can find competitive service beyond the biggest car rental names.

Read More →
an exotic car wrapped in an insurance policy
Rental Operations•October 1, 2026

The $100,000 Insurance Trap in Exotic Car Rentals

Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.

Read More →
Ad Loading...
globe of world and drivers license from UK
Rental Operations•September 28, 2026

The Booking Is Confirmed, But Is Your Customer Ready to Drive?

For international renters, a confirmed reservation doesn’t always mean they’re eligible to drive. Earlier checks can help operators catch documentation and payment issues before the customer reaches the counter.

Read More →
Scenes from Car Rental Shows past
Rental Operations•by Staff•September 23, 2026

ICRS 2027 Opens Call for Papers

The International Car Rental Show seeks session proposals on the business, operational, and technology issues facing car rental operators. Submissions are due Jan. 15.

Read More →
hand holding phone and Turo logo
Rental Operations•by Staff•September 21, 2026

Turo to Launch Vehicle Delivery Service

Turo Delivered will let travelers search for vehicles that hosts can deliver directly to hotels, homes, airports, train stations, and other locations.

Read More →
Ad Loading...
plane, palm trees, car rental sign
Rental Operations•by Chris Brown•September 15, 2026

Palm Beach Airport Code Change Creates Car Rental Distribution Gap

A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.

Read More →
Ad Loading...