Kline Adds Internet Marketing Director
Kline Corporation announced this week the company is refocusing its remarketing division with the addition of Brian Westphal as internet marketing director.
Kline Corporation announced this week the company is refocusing its remarketing division with the addition of Brian Westphal as internet marketing director.
"Kline Corporation is excited to announce Brian Westphal. Brian will serve in the capacity of internet marketing director at Kline Corporation”, said CEO Roger Bernskoetter.
Kline Corporation remarkets thousands of cars each year from our lease and rental operations. “We are implementing changes to enhance our efforts by improving our use of technology and strategic alliances to enhance the remarketing effort," said Bernskoetter.
Westphal has more than 13 years experience in various IT roles including development, support, software testing, web design, training, project management and business analysis.
As an experienced project manager for an online transportation company, Brian led the design and development team for a sales lead system that improved company sales by more than 30 percent in the first few months following implementation. Westphal is a graduate of Kansas State University with a bachelor’s degree in Management Information Systems.
Brian and his wife Robin and two daughters, Jamie and Kelly, moved to Chillicothe, Missouri about two years ago and filled a key management role in a new company start-up with an emphasis on marketing in the Chillicothe area for the past two years.
More Rental Operations

Turo to Launch Vehicle Delivery Service
Turo Delivered will let travelers search for vehicles that hosts can deliver directly to hotels, homes, airports, train stations, and other locations.
Read More →
Palm Beach Airport Code Change Creates Car Rental Distribution Gap
A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.
Read More →
U-Save Continues Dominican Republic Expansion with Launch in Punta Cana
The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.
Read More →
When AI Books the Rental Car, Who Controls the Sale?
As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)
Read More →
European Booked Car Rental Rates Fell 5%, Results Varied by Country
Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.
Read More →Is It Time to Rethink Rental Categories?
As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.
Read More →
Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental
Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)
Read More →
U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%
Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.
Read More →
Sixt Revenue Tops $2.4 Billion in First Half of 2026
Sixt’s first-half revenue surpassed $2.4 billion for the first time as demand outpaced fleet growth, lifting utilization and earnings despite weaker consumer sentiment in North America.
Read More →
In Memoriam: Bobby Klyce, Avis Licensee Legend
The longtime Birmingham Avis operator and 2018 Auto Rental News Impact Award recipient was remembered as an advocate for independent licensees and the broader car rental industry.
Read More →
