European Booked Car Rental Rates Fell 5%, Results Varied by Country
Palm Beach Airport Code Change Creates Car Rental Distribution Gap
A test of rental searches under the old PBI and new DJT airport codes returned largely different sets of brands and vehicles, highlighting a potential distribution problem for rental operators.

A recent search test found that rental inventory at Palm Beach appeared differently depending on whether travelers searched the airport under its former PBI code or new DJT code.
Auto Rental News
Car rental operators serving West Palm Beach may want to check how their inventory is appearing across online booking channels following the airport's recent code change.
President Donald J. Trump International Airport's IATA code officially changed from PBI to DJT on Aug. 18, following the airport's renaming in July. The new DJT code is now used for airline reservations, ticketing, baggage tags, and other passenger-facing systems.
But the transition may not be occurring uniformly across car rental distribution channels.
Robin Brand, partnerships manager at Movly, recently tested rental availability on Kayak using both airport codes for the same Oct. 13-20 rental period. The searches produced significantly different results.
According to Brand, a search using PBI returned 136 vehicles from Alamo, Avis, Budget, Enterprise, FlexWays, Fox, Movly, National, and Payless.
Running the same dates under DJT returned 146 vehicles from Ace, Dollar, Europcar, Hertz, Sixt, Thrifty, and Turo. Brand said Easirent was the only rental company appearing in both searches.
The results also differed in vehicle counts and pricing. "The two searches showed different car counts, different brands, and different prices," Brand said.
The discrepancy suggests some rental inventory may still be mapped to the former PBI code while other inventory has migrated to DJT. That could leave an operator invisible to customers depending on which airport identifier a booking platform or traveler uses.
A Five-Minute Check for Operators
Brand recommends that rental companies serving the airport conduct their own searches across major booking sites using identical dates but switching between PBI and DJT.
"If you have cars at Palm Beach, check both airport codes on major booking sites immediately," Brand said. "Confirm that your vehicle inventory feeds link to both PBI and DJT while these platforms update their systems."
The issue also illustrates a broader distribution challenge for rental operators. Complete airport code changes are uncommon, but location updates, mapping errors, and inconsistencies between reservation systems, aggregators, and online travel sites can cause inventory to disappear from individual shopping channels.
Brand said Movly routinely audits booking channels by conducting searches that replicate what customers see and works with distribution partners when it identifies mapping discrepancies.
More Rental Operations

The $100,000 Insurance Trap in Exotic Car Rentals
Exotic rental agencies often rely on customers’ personal auto policies to protect six-figure vehicles. But policy language can dramatically change the coverage for vehicles over $100,000 MSRP.
Read More →
The Booking Is Confirmed, But Is Your Customer Ready to Drive?
For international renters, a confirmed reservation doesn’t always mean they’re eligible to drive. Earlier checks can help operators catch documentation and payment issues before the customer reaches the counter.
Read More →
ICRS 2027 Opens Call for Papers
The International Car Rental Show seeks session proposals on the business, operational, and technology issues facing car rental operators. Submissions are due Jan. 15.
Read More →
Turo to Launch Vehicle Delivery Service
Turo Delivered will let travelers search for vehicles that hosts can deliver directly to hotels, homes, airports, train stations, and other locations.
Read More →
U-Save Continues Dominican Republic Expansion with Launch in Punta Cana
The new franchise location builds on U-Save’s existing Santo Domingo operation and will begin taking reservations for October 2026.
Read More →
When AI Books the Rental Car, Who Controls the Sale?
As AI moves from comparing rental rates to completing transactions, operators need to understand how travelers find, interpret, rank, and ultimately see their offers. (Part 2 of 2.)
Read More →
European Booked Car Rental Rates Fell 5%, Results Varied by Country
Ireland, Cyprus, and the United Kingdom saw steep declines, while booked rates rose in Poland and Hungary.
Read More →Is It Time to Rethink Rental Categories?
As traditional economy and compact cars disappear from the market, longtime rental operator Mike DeLorenzo asks whether the industry’s familiar vehicle categories still make sense — and what operators need to rethink along with them.
Read More →
Who Owns the Rate? AI Is Creating a New Distribution Problem for Car Rental
Generative Engine Optimization asks whether AI can find a rental company, but operators also need to know whether the agent inspected enough of the market, compared equivalent offers, and presented a rate the traveler can actually book. (Part 1 of 2)
Read More →
U.S. Business Travel Car Rental Rates Forecast to Rise Up to 2%
Improved fleet supply should limit pricing gains in 2026-27, while insurance, repair costs, and softer residual values continue to pressure rental operations, according to Amex GBT.
Read More →
