Auto Rental News
MenuMENU
SearchSEARCH

Latin American Meeting Returns to International Car Rental Show

“La Reunión Latinoamericana,” dedicated specifically for operators serving Central America, South America, and the Caribbean, returns to ICRS with seminars on service vs. sales, new mobility models in Latin America, and how artificial intelligence is automating car rental processes.

January 30, 2020
Latin American Meeting Returns to International Car Rental Show

This year, the three seminars that comprise the meeting will be held during the concurrent sessions on Monday March 23 from 2:30 p.m. to 5:30 p.m. 

2 min to read


“La Reunión Latinoamericana,” or the Latin American Meeting, is returning to the 2020 International Car Rental Show, taking place at Caesars Las Vegas, March 22-24. 

Designed for car rental operators serving Central America, South America, and the Caribbean, the seminars will answer questions about the specific challenges faced by Latin American operators of the car rental industry. The seminars will be presented in Spanish.

Ad Loading...

This year, the three seminars that comprise the meeting will be held during the concurrent sessions on Monday March 23 from 2:30 p.m. to 5:30 p.m. 

In “Service vs. Sales: The Everyone Wins Scenario,” consultant Robert Gordon will examine the pressures that low daily rates in certain parts of Latin America affects operators. He’ll demonstrate the latest customer service measurements and how to maximize GDS and broker relationships as well as and monetize improvements in customer service.

In “New Mobility Models in Latin America - Opportunities or Threats?” automotive entrepreneur Carlos Bazan and Paulo Gaba, CEO of Europcar Brazil, will discuss the developments with new mobility models such as ride-hailing, carsharing, peer-to-peer, subscription and other services specific to Latin America.

Bazan and Gaba will demonstrate which models are gaining traction, how they’re impacting individual markets, and whether car rental can take part.

Finally, Miguel Fernandez, founder of Claimbot, and Matheus Riolfi, cofounder and CEO of Tint.ai, will define artificial intelligence (AI) as it relates to car rental. They’ll show AI can provide dynamic car rental rates and insurance-type product pricing, streamline processes, align sales opportunities to customer preferences, and automate vehicle inspection processes.

Ad Loading...

La Reunión Latinoamericana is free with registration to the International Car Rental Show. Click here for more information.

More Rental Operations

A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
A tech collage of electronic devices against a computer chip blueprint map.
Rental OperationsMay 1, 2026

Why Car Rental Can No Longer Run On Workarounds

The shift from branch-based software to connected operations is turning rental technology into strategic infrastructure.

Read More →
A black Audi SUV superimposed on a historic scene from downtown Tashkent, Uzbekistan.

Carwiz Sets Up Rental Operations In Central Asia

The global franchise operation reaches a first in its rental fleet portfolio with new service in Uzbekistan.

Read More →
Ad Loading...
A raging brushfire in the countryside.
Rental Operationsby Martin RomjueApril 30, 2026

Where Rental Fleets Must Adjust To Shifting Catastrophe Risks

West Coast disasters pose unique challenges and liabilities for rental fleet operators, who are advised to take steps tailored to their specific situations.

Read More →
ARN Industry Newsmakers thumbnail page with ARN and ICRS logos and shots of Nick DiPrima and Martin Romjue
Rental Operationsby Martin RomjueApril 27, 2026

Using AI To Find Rental Car Damage

Angry car renters are storming social media, the mainstream media, and online ratings platforms to complain about charges they claim are either unfounded or excessive.

Read More →
Photo of CEO Krešimir Dobrilović against a gray modernist crooked-tile mural display.

Carwiz Opens Car Rental Service In Panama

A Carwiz partner in Puerto Rico is taking on the Panama franchise with operations in the nation's largest airport.

Read More →
Ad Loading...
A world map with Flexways logo and new locations headline.

Flexways Opens 10 Locations Among Franchise, Affiliate Rental Networks

The integrated business model combines each operator’s local expertise with international standards to boost sales.

Read More →
Photo of a suitcase, passport, and smartphone.

Traveler Customer Satisfaction Up This Year Data Study Shows

The study looks at customer analytics to size up performance in car rentals, rideshare, airlines, lodging, and OTAs.

Read More →
A rental car between two placards showing a symbolic revenue increase from $300 to $1600.

New Consulting Company Ready To Boost Point-of-Sale Revenue

Revcuity, an outgrowth of Frontline Performance Group, aims to help clients capture more revenue moments with face-to-face customers, including in the car rental space.

Read More →
Ad Loading...
Martin Romjue stands at conference stage podium close to a dangling, glistening chandelier.
Rental Operationsby StaffApril 15, 2026

Meet The (Semi-New) ARN Editor

Martin Romjue has been editing and reporting for ARN since 2023 and fully transitioned to the role of chairman of the International Car Rental Show in 2026.

Read More →
Ad Loading...